On Purpose with Jay Shetty
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Health & Fitness
The Small Group Gym Pod
by Stuart Aitken
Today: #194 in Health & Fitness, Ireland on our combined chart.
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Ranking history · Philippines
No ranking history for this show in Philippines over the last 7 days.
Latest episodes
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#54 How to Become the Gym Your Community Recommends (w/ Maggie Elliott)
October 7, 2026 · 43 minHow do you become the gym that local people recommend... even when they’ve never trained with you? In this episode, I’m joined by Maggie Elliott from Spark Life Movement and Wellbeing, a community-focused studio in Prestwich with 109…
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#53 Why JC Vacassin is Simplifying Foundry
September 30, 2026 · 1 hr 5 minJC Vacassin returns to the podcast to share some of the biggest lessons he's learning from running and evolving Foundry. We talk about why Foundry is deliberately simplifying its product and messaging, why SGPT should be the vehicle rather…
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#52 How Profitable Should Your Gym Actually Be? (w/ Gareth from Coach Accounts)
September 23, 2026 · 44 minWhat actually makes a gym a good business? It isn't necessarily the one with the most members or the biggest monthly turnover. In this episode, I'm joined again by Gareth from Coach Accounts to talk about the numbers gym owners should…
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#51 From £50 CrossFit Memberships to £200 Small Group PT (w/ Jan Westrik)
September 9, 2026 · 47 minJan Westrik went from running a 200-member CrossFit gym to building a premium small-group personal training facility — losing around two-thirds of his existing members during the transition. In this episode, we talk about why a busy gym…
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#50 The Gym That Gets 50 Referrals Every Month (w/ James Pratt)
September 2, 2026 · 45 minJames Pratt has built one of the most unusual small-group PT models I've come across. His 7,200 sq ft headquarters has around 950 members, can coach 30 people an hour and still gives every member individualised programming. We get into the…
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#49 Is This The Most Underrated Marketing Tool for Gym Owners? (w/ Mike Samuels)
August 26, 2026 · 48 minNick Winkleman's Sept 26th Edinburgh Seminar Details (4 spots left) Most gyms barely use email. And the ones that do often send stuff nobody particularly wants to read. In this episode, copywriter and marketer Mike Samuels explains how gym…
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#48 How TBH Cut Churn From 9% to 5.5% (w/ Tom Buckle)
August 19, 2026 · 44 minNick Winkleman's Sept 26th Edinburgh Seminar Details (8 spots left) Tom Buckle thinks about his gym a little differently from most gym owners. Within a year of opening TBH, he'd fired himself from coaching. Now, he tries to fire himself…
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#47 How to Make Your Coaches Better at Coaching (w/ Nick Winkelman)
August 12, 2026 · 1 hr 5 minNick's Sept 26th Edinburgh Seminar Details Nick Winkelman is one of the world's leading experts on coaching communication and the author of The Language of Coaching. In this episode, we explore his work through a very specific lens: How…
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#46 The Systems That Allowed Sean McKirdy to Take a 3-Week Honeymoon
August 5, 2026 · 48 minMost gym owners think getting from 100 members to 200 is about finding a better marketing strategy. Sean McKirdy disagrees. In this episode, Sean breaks down the lessons he's learned from growing Elevate 98 in Edinburgh from a one-man PT…
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#45 What 25 Years In Business Teaches You About Running a Gym (w/ Alwyn Cosgrove)
July 29, 2026 · 49 minHow does a gym survive, and thrive, for more than 25 years? Results Fitness in Santa Clarita, California, has been one of the most respected gyms in the world since 2000. In this episode, I sit down with Alwyn Cosgrove to unpack what has…
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#44 Coaching Lessons Every PT Should Steal From Therapy (w/ Krista Scott-Dixon)
July 22, 2026 · 43 minThis week I'm joined by Krista Scott-Dixon, one of the most respected coaching educators in the world and author of Applied Nutrition and Coaching: Counselling. Rather than talking about programming or nutrition, we explore something…
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#43 This Women's Gym Added 70 Clients Before it Opened (w/ Lisa Jarratt)
July 8, 2026 · 49 minThis week I'm joined once again by Lisa Jarratt from Downham Ladies Fitness, just weeks after opening the doors to her brand-new facility. We discuss why she decided to move gyms, how she generated 70 new trial members before the doors…
About the show
The podcast where gym owners who mainly run a small-group personal training model share their stories, struggles, and strategies so you don’t have to figure it out alone.