The Dave Gerhardt Show (from Exit Five)

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About the show

Latest episodes

• [Best of B2B] How To Drive Revenue Through Content with Lashay Lewis (Founder, BOFU.ai)

  October 9, 2026 · 45 min

  #400 | Lashay Lewis helps B2B SaaS companies create profit-driven content strategies. We talk about why a B2B content strategy should be built from the bottom of the funnel up, why she interviews sales teams to understand "life before…

• How To Take Big Brand Swings (like NASCAR, Indy 500 and SXSW) with R. Ethan Braden, CMO of Texas A&M University

  October 8, 2026 · 44 min

  #399 | Dave sits down with R. Ethan Braden, Chief Marketing and Communications Officer at Texas A&M University, to talk about big brand swings he took with NASCAR, Fast Company and SXSW to insert the university into the national…

• Secret NYC Meetup

  October 7, 2026 · 2 min

  OK maybe it's not so secret, but it makes for a more clickable headline.  We're doing an Exit Five Meetup in NYC October 15 and we'd love to have you. Tickets here: https://exitfive.com/nyc/

• How to Get 10X More Traffic From Content You Already Have (with Ross Simmonds, Foundation Marketing)

  October 5, 2026 · 22 min

  #398 | Dasha chats with Ross Simmonds, founder of Foundation Marketing and Distribution.ai, live at Drive. They talk about why most marketing content fails: it gets created once and then left to collect dust. Ross breaks down his full…

• [Best of B2B] April Dunford - Positioning, Differentiation, Lessons from 200+ Sales Pitches, and How To Do It Right

  October 2, 2026 · 50 min

  #397 | One of our most popular episodes ever, inducted into our Best of B2B series: April Dunford is a B2B positioning expert and author of Obviously Awesome and Sales Pitch. Sales Pitch guides you through an eight-step sales pitch…

• Dave & Dasha Live from Drive: Beating Brain Rot, Burnout, and Boredom After 15 Years in B2B

  October 1, 2026 · 36 min

  #396 | Dave and Dasha recorded this episode live during Drive 2026 - our biggest event yet. Dave explains how Drive nearly moved to Boston, and why he thinks keeping it in Vermont matters. They also went deep into how Dave wrote this…

• Is the MQL dead? (with Freya Ward, Headley Media)

  September 28, 2026 · 44 min

  #395 | Dasha sits down with Freya Ward, Associate Managing Director at Headley Media, to talk about why MQLs get a bad rap and what to do about it. Freya explains why the problem is usually the framing rather than the tactic, how renaming…

• Dave Goes UNBOUND: 5 Things B2B Marketing Leaders Are Doubling Down On

  September 25, 2026 · 19 min

  #394 | Dave takes his phone to the conference floor at HubSpot's UNBOUND in Boston and asks 5 B2B marketing leaders two questions: what are you doubling down on at work, and what are you doubling down on in your personal life? He opens…