Add To Cart: Australia’s eCommerce Show
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About the show
Latest episodes
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AI Search Rewards the Boring Work. Ecommerce SEO, Collection Pages and AEO with StudioHawk | #670
October 6, 2026 · 58 minThey found 30+ new collection pages hiding in their own product data. Charbel Raffoul from StudioHawk and Luke Rainsbury from Cooper & Co. turned an SEO and AI-search program into +125% organic revenue and more than 10x AI-referred…
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Lonely Kids Club Had Its Entire Store Copied on Temu. Warwick Levy on Getting It Back | #669
October 4, 2026 · 1 hr 3 minThen Temu copied all 4,000 products overnight. Warwick Levy has run Lonely Kids Club for 15 years with no investors, printing every order by hand. Then Temu scraped his whole store and undercut him at half price. In this episode: The Temu…
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How to Decide What You Let AI Run | #668
October 1, 2026 · 20 minEvery job on your list looks worth handing to AI when you only count the hours you get back. The upside is everywhere, which makes it a terrible place to decide from. What actually sorts one priority from the next is the downside. What…
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Stop Getting Ripped Off in Affiliate. Annabel Gray on How to Audit Your Own Program | #667
September 27, 2026 · 56 minAffiliate is one of the most powerful channels in ecommerce, and one of the easiest to waste money on. Annabel Gray runs Silverbean's APAC business, and her mission is simple: help brands understand the channel so they don't get ripped…
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How to Make Your Brand Impossible to Copy | #666
September 24, 2026 · 15 minIf you're brave enough to make your own product, you'll get copied. The branding, the packaging, even the exact colourway can be reverse-engineered. What can't be copied is why your customers chose you. When Meke Baby got copied like for…
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LSKD Did $10 Million in an Hour. Locke Fitzpatrick on the Growth with Triple Whale | #665
September 22, 2026 · 1 hr 3 minLSKD is the Aussie brand taking on the world, and Triple Whale is the AI platform behind a lot of how they run. In this exclusive, the platform's VP of Marketing and LSKD's ecom growth lead get real about turning data into decisions. The…
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The Cart Is the Most Neglected Page in Ecommerce. A Deep Dive with Sylvie Wilson | #664
September 20, 2026 · 1 hr 2 minWe've drilled into every corner of ecommerce on the show, but never the cart. Sylvie Wilson is here to fix that. After running two ecommerce businesses of her own, she built Unicorn Cart to solve a gift-with-purchase headache, and it's now…
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How to Know What a New Customer Is Worth Over Time | #663
September 17, 2026 · 21 minWe're all racing to acquire new customers. But how do you know what a new customer is actually worth, not just on the first purchase, but over time? This Playbook is anchored by Rob Ward, who bootstrapped Quad Lock to a $500 million exit…