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Marketing School - Digital Marketing and Online Marketing Tips podcast artwork
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Marketing School - Digital Marketing and Online Marketing Tips

by Eric Siu and Neil Patel
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Latest episodes

  • $1M Revenue, $5K salary? Time To Get a Job?

    October 29, 2026 · 26 min

    Neil Patel pays a content agency $17,000 a month. Then they asked for another 10 grand a month.Eric Siu and Neil ask why agency owners taking home $5,000 a month should not just get a job, then react to Gary Vee on the monetization of…

  • AI Layoffs Backfired For This Marketing Agency

    October 28, 2026 · 22 min

    An internet marketer cut his team from a couple hundred people to under 100 and credits AI and OpenClaw with the work. Eric Siu and Neil Patel explain why AI cannot handle marketing work alone.Then Neil shares why he walked away from…

  • How to Get Meta Muse to Recommend Your Product or Service

    October 27, 2026 · 19 min

    Meta Muse is now recommending products, and in one example it picked Beehiiv over Substack for a newsletter. Eric Siu and Neil Patel break down how to get recommended by AI: keep doing AEO and SEO, and get into new AI marketplaces and…

  • Why AI Can't Replace Marketers, Gary Vee's Random Content and Meta Muse AEO

    October 27, 2026 · 1 hr 22 min

    An internet marketer cut his team from a couple hundred people to under 100 and credits AI and OpenClaw. Eric Siu and Neil Patel explain why AI cannot handle marketing work alone, and why clients pay for results, not effort. They cover a…

  • The Truth About Corporate AI Spending (It's Not What You Think)

    October 23, 2026 · 21 min

    Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/Want to recruit great marketers? Find them here: https://marketingschool.io/hire Accenture…

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  • The Rule of 7 Is Dead: Why You Need 28 Touches Now

    October 22, 2026 · 18 min

    Eric and Neil say the rule of 7 has grown toward the rule of 28, and that buyers touch a brand 8 times for a sub-$100 B2C buy and 23 times at $10K-plus. A gelato shop stranger who knew them from different places makes the case that you…

  • Do NOT Sleep on X Money!

    October 20, 2026 · 22 min

    Eric and Neil start with X Money, which pays 3% cash back and 6% interest, and argue that the offer is under marketed and would get more people investing. They test an AI-written blog post on a client, who took it for human writing, then…

  • Tesla's Flying Roadster DESTROYED Porsche's Supercar Launch

    October 19, 2026 · 1 hr 18 min

    Eric and Neil open with Tesla's Roadster flying car, which they treat as a marketing stunt that keeps Tesla in the conversation. The AI fluency gap follows, with Karpathy's funnel, where most people barely touch an LLM, and agents that…

  • The Wells Fargo Client Retention Strategy That Actually Works

    October 16, 2026 · 17 min

    Some agencies win clients by inviting decision makers to Formula One boxes, but Neil prefers the way banks play the wine and dining game. Bank of America sent his CFO to a World Cup game with the hotel paid, and Wells Fargo offers suites…

  • Why We Fired Our Team to Grow 50x on YouTube

    October 16, 2026 · 22 min

    Eric built thumbnail, editing and posting skills, and his long-form YouTube videos went from about 500 views to 15,000 to 25,000. Some of the team wouldn't use them, so they had to let people go, and the one person who stepped up is now…

  • ChatGPT Plugins Added $500K ARR in Days

    October 14, 2026 · 19 min

    Someone added $500K in ARR in a week by putting their app in ChatGPT plugins, and Eric wants Carrot, Answer the Public and Ubersuggest in there too. Neil says that at scale, plugins help retention more than revenue. He's also seeing…

  • Neil Patel and Eric Siu's Biggest Business Wins and Mistakes of 2026

    October 13, 2026 · 29 min

    It's Q4, so Eric and Neil run through their business and marketing highlights and lowlights for the year. Eric's win was hiring AI-native people after learning he couldn't train everyone, and Neil's was the lowest churn in a long time…

Full episode archive on Apple Podcasts →

About the show

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness. 94849990-341d-11f1-a99b-e154abd40242