Making BIG Shifts podcast artwork
Business

Making BIG Shifts

by MKTG Reboot

Today: #143 in Business on our combined chart.

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DateApple Podcasts
Oct 3#123

About the show

Making BIG Shifts is a growth and decision-making podcast for founders and operators, hosted by strategic integrator and founder of MKTG Reboot, Josh Anderson. Each episode features real operators, founders, and leaders unpacking the hard parts of running a business, the tough decisions, the setbacks, the inflection points, and the wins that follow. Through founder stories, growth strategies, and startup strategy insights, conversations span growth, marketing, leadership, systems, and strategy, with a focus on the shifts that actually move businesses forward.

Latest episodes

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    More AI. More data. More technology. But does any of that automatically create more revenue? Not even close. I sat down with James Roth, CRO of ZoomInfo, for a wide-ranging conversation about what the next era of sales and marketing…

  • When Should You Quit? A 7-Time Founder on Pivoting, Failure & Finding Product-Market Fit

    September 3, 2026 · 37 min

    Entrepreneurs are constantly told to keep going. But what happens when persistence becomes stubbornness? Nuri Otus has built seven companies, experienced successful pivots, raised capital, shut down ideas that weren’t working, and is now…

  • Stop Relying on Referrals Build a Sales Pipeline You Can Actually Predict

    August 31, 2026 · 26 min

    Referrals are fantastic, but they shouldn’t be your entire growth strategy. I sit down with Craig Lowder, author of Smooth Selling Forever, to break down how businesses can create a more predictable pipeline by bringing sales and marketing…

  • Big Risks, Failure & Gritt: What It Takes to Win In Business

    August 25, 2026 · 28 min

    Big results usually require big bets, but how do you know when to keep pushing, when to pivot, and when you’re just being stubborn? Shawn Burcham went from labeling boxes at his kitchen table and selling chicken breading out of his garage…

  • Stop Chasing Leads: The Relationship Strategy That Actually Drives Growth

    August 18, 2026 · 27 min

    Businesses pour money into finding new customers, but some of the biggest growth opportunities may already be sitting inside the relationships we have. I sit down with Jamie Shibley, CEO of The Expressory and author of Relationship First…