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Windshield Time

by Chris Elmore
CoursesEducationBusiness

About the show

Episodes are short enough for the drive between jobs, and Chris Elmore uses them to help techs talk to customers and handle objections.

Latest episodes

  • The Technician Trap That Stops Growth

    September 30, 2026 · 27 min

    For an experienced service tech, working alone can start to feel like proof you've made it. Nobody is shadowing you. Nobody is watching you minute to minute. You can handle the calls. That's also where you can start getting stagnant. In…

  • Why Customers Say No When Techs Are Right

    September 16, 2026 · 35 min

    Every tech has had this write-up. The outlet in his garage was cracked and gummed up. You told him it wasn't safe, because it wasn't. He said no. Here is why. He has never been shocked out there. It has never tripped on him. So what you…

  • Most Techs Ask the Wrong Questions

    September 2, 2026 · 38 min

    Every tech has had this call. You found the problem. You showed them the fix. They said no. So you blame the price. But the price wasn't the issue. You asked questions to get answers, and that's all you got. You never gave them a reason to…

  • How to Get Through a Long Day of Service Calls Without Burning Out

    August 19, 2026 · 26 min

    How do you get through a long day of service calls without burning out? Almost none of it is external. It's what's between your ears. Start with your morning ritual. A routine can be interrupted or thrown off. A ritual has enough meaning…

  • The 3 Cs Every Technician Needs: Competence, Confidence, Control

    August 5, 2026 · 26 min

    Most customers object for two reasons: lack of trust and lack of value. Someone who doesn't seem to know what they're doing because they can't communicate well is less valuable. So Chris walks the 3 Cs... competence, confidence, and…

  • How to Stop "Too Expensive" From Killing the Sale

    July 22, 2026 · 26 min

    Your tech hears "too expensive," packs up, and rolls to the next call. Another lost ticket... and he'll tell you the customer was just a cheapskate. But he didn't diagnose anything. He guessed. In this episode of Windshield Time, Chris…

  • The 30 Minutes That Decide Every Service Call

    July 8, 2026 · 28 min

    A typical service call runs two hours. But only about 30 minutes of it is spent face to face with the customer, and that small window is where trust gets built and decisions get made.  Most techs have never realized how little time they…

  • How to Get Customers on Your Side in the First 15 Minutes

    June 24, 2026 · 34 min

    A customer gets defensive the second you bring up money. It feels like it came out of nowhere. It didn't. You lost them the moment you walked up to the door and failed to set a single expectation. Chris Elmore breaks down setting and…