Under the Influence with Terry O'Reilly
Today: #13 in Society & Culture, Canada on our combined chart.
Chart positions today · United States
Not on the United States charts we track today.
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Platform rankings
Individual platform positions in Canada where this show has no current Combined ranking.
Not on the Australia charts we track today.
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Ranking history · United States
Latest episodes
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Orchestrating Elections: Political Campaign Songs
October 24, 2026 · 25 minIn this episode from our archives, we take a look at one of the tools of political marketing – the campaign song. Politicians have used songs going all the way back to at least the 1700s. Sometimes the songs are written expressly for the…
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Plop, Plop, Fizz, Fizz: How Companies Double Their Profits
October 17, 2026 · 28 minEvery company dreams of doubling its profit. It’s almost impossible to do. Yet, some companies do it by tweaking one tiny thing. We’ll talk about an industry that put three words on their packaging that doubled their profit. A company that…
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Houston, We Have Pizza: Advertising in Outer Space
October 10, 2026 · 27 minIn this episode, we shoot for the moon. Now that commercialized space travel has arrived, the world of marketing is setting its sights on the stars. We’ll talk about ads on rocket ships, ads on spacesuits, and television commercials filmed…
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Die Another Day: Reviving Old Commercials
October 3, 2026 · 29 minFrom our archives, a favourite... Occasionally, an old advertising campaign is brought back from the dead. Even if it has been off the air for decades. In this episode, we’ll discuss a recurring Coke commercial that has been called the…
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Bookmarks
September 26, 2026 · 28 minBecause Terry LOVES books, we do an annual Bookmarks episode. This one is from 2024. There’s never enough room to include all the great stories we find in our research books. So this episode is dedicated to all those stories that didn’t…
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The Gong Show: Ads That Could Never (Ever) Run Today
September 19, 2026 · 27 minIn this episode, we go back in advertising history and take a look at the ads and commercials that could never, ever, EVER run today. They are either so politically incorrect, so sexist, or so inappropriate, you won’t believe your…
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How Jerry Goodis Made an Advertisement a Beautiful Thing
September 5, 2026 · 28 minJerry Goodis was one of the most colourful characters in the history of Canadian advertising. He founded a legendary advertising agency and created some of Canada’s longest-running ad campaigns. And while doing that, he attacked the ad…
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Putting the Awe in Audio
August 29, 2026 · 27 minTaking a look at the most creative audio ideas from around the world. Including a podcast for runners that only works if you’re actually running, a police recruitment campaign that capitalized on the popularity of True Crime, and a very…
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Cars Are The Stars: Automobile Brands In Hollywood
August 22, 2026 · 29 minAnother favourite from our archives... Almost every movie and television show needs cars, and auto companies are happy to supply them – because it helps sell a lot of cars. We’ll look back at James Bond and Starsky & Hutch, and explore…
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Ham on Wry: All About Sandwich Board Advertising
August 15, 2026 · 27 minFrom the Under The Influence Archives, one of our favourites.... Take a walk down any busy main street, and you’ll probably see one of the oldest forms of advertising: The sandwich board. They have been around for over 200…
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Pants are on Fire: When Customers Lie to Marketers
August 8, 2026 · 27 minFrom The Under The Influence Archives... Customers often lie to companies in surveys, polls and focus groups. Yet advertisers rely on that flawed and false feedback to market brands and create advertising campaigns. So what are advertisers…
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Cheeky Advertising
August 1, 2026 · 28 minA favourite episode from our Archives.... 80% of all advertising is ignored. That’s why some advertisers employ cheeky advertising. It’s usually bold – outrageous – and sometimes even rude – but always with a playful undertone. We’ll talk…

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