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The SaaS Podcast - Real Lessons on Growing Profitable SaaS

by Omer Khan
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Latest episodes

  • Founder-Led Sales: He Learned to Sell and Closed 50 Customers

    October 1, 2026 · 52 min

    He walked into his first pricing call asking for $100,000 and walked out with $10,000 a year. Shahar Azulay had never sold anything before co-founding groundcover, and the product he was selling had no user interface yet, just a sensor and…

  • Bootstrapping From a $500K Goal to a $50M Company

    September 24, 2026 · 42 min

    He closed most of the deals himself. It took him ten years to stop. Ross Andrew Paquette bootstrapped Maropost to around $50 million in ARR, and for most of that run he was the discovery call, the demo and the follow-up. It worked well…

  • Inbound Marketing That Grew a Fintech SaaS to $100M

    September 17, 2026 · 39 min

    He never bought a keyword, never ran content marketing, and the big outbound sales force he tried did not work. Rodney Robinson still grew TabaPay to $100 million in revenue, almost entirely through inbound, on a single $2.5 million seed…

  • Founder-Led Sales to $1 Million ARR With Just 10 Customers

    September 10, 2026 · 46 min

    He needed a big retailer's data to build the product. No big retailer gives data to a company with no product. Felix Hoffmann solved it sideways: 7Learnings sold a paid consulting project, kept the right to use the data, and built its…

  • Rick Knudtson (Workshop): The email signal he ignored for 9 months

    September 3, 2026 · 48 min

    Nine months in. Close to zero customers. He was ready to hand the money back to investors. Rick Knudtson had already sold one company, so Workshop started with the idea he found interesting: an intranet. Customers kept telling him to fix…

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  • Selling Before Building: $1M ARR in Six Months

    August 27, 2026 · 47 min

    Ten thousand ads, all built by hand. Julius Körfgen left that grind to build Uplane, software that automates it, then sold to his first customers before writing a line of code. Uplane reached a million dollars in ARR in about six months…

  • Enterprise Sales With No Product: Landing a Big Four Customer

    August 20, 2026 · 44 min

    Two founders. Two engineers. No product. Christian Lund closed one of the Big Four accounting firms as Templafy's first customer before the software existed, by selling a point of view instead of a demo. When that customer asked to start…

  • Featherless AI: When Your Weekend Experiment Makes More Than Your Startup

    August 13, 2026 · 45 min

    He spent two years building his own AI model. Over one launch weekend, a side experiment out-earned it. Eugene Cheah killed the original product and rebuilt Featherless AI around what customers actually paid for. He explains why he…

  • Stuck at $50K ARR for 5 Years. Now $1.5M With AI Agents.

    July 23, 2026 · 47 min

    Five years at $50K ARR. Ten failed projects. Lending the business money out of his own bank account. George Georgiadis came close to shutting Happier Leads down. Instead he broke through the revenue plateau and reached $1.5M ARR with zero…

  • 50 Cents a Pool: The Pricing Model Behind a SaaS Exit

    July 16, 2026 · 54 min

    Ron Hash bootstrapped Skimmer, software for pool service companies, to over $1 million in ARR and 1,500 customers with zero paid marketing, then sold it. His SaaS pricing was the engine: 50 cents per serviced pool with a $29 minimum, when…

  • He demoted his SaaS to sell a service and 4x'd revenue in 12 months

    July 9, 2026 · 55 min

    Six years of grinding, and SaaS churn kept capping his growth: win a customer, lose a customer, repeat. Then one pricing call flipped everything. Farzad Rashidi pivoted Respona to a done-for-you service-as-software model and 4x'd in twelve…

  • How Danny Jenkins Bootstrapped ThreatLocker From $150K Debt to $200M

    July 2, 2026 · 51 min

    Danny Jenkins was $150,000 in credit card debt with zero paying customers 18 months into building his bootstrapped startup. An accelerator told him to quit. He ignored the advice and built ThreatLocker into a cybersecurity company…

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About the show

Building software is easier than ever. Growing it into a profitable business is the hard part. Every week, a founder gets specific about what actually moved the needle: finding product-market fit, landing customers, pricing, defensibility, and durable growth. Host Omer Khan has interviewed nearly 500 software founders, from their first customers to real scale. You get what actually worked, not theory. Lately that includes the honest take on AI: what it changed about building and selling software, and what it didn't. New episodes every week.