The Fractional CFO Show with Adam Cooper
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Latest episodes
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Is AI Actually Making Your Agency More Profitable?
October 8, 2026 · 38 minIs AI actually making your agency more profitable, or is it simply adding more tools, processes and experimentation? In this episode of The Fractional CFO Show, Adam Cooper is joined by Emily Hatton, Founder of AI in Agencies, to explore…
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What Nobody Tells You About Selling Your Business
September 17, 2026 · 40 minIn this episode of The Fractional CFO Show, Adam Cooper is joined by Dan Maudhub, founder of branding agency Be Wonderful, now an investor, advisor and Non-Executive Director. Dan built and grew Be Wonderful before taking the business…
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What 150+ Fractional Executives Taught Me About Winning Clients
September 3, 2026 · 41 minHow do you build a successful Fractional CFO business when being a great CFO is only half the challenge? In this episode of The Fractional CFO Show, Adam Cooper is joined by Stewart Mathieson, Founder of FractionalClients.com, whose team…
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The Rising Cost of Growth
August 13, 2026 · 35 minCustomer acquisition is getting harder. E-commerce growth has slowed, consumer confidence remains under pressure and businesses are having to work much harder to justify where every pound of marketing budget goes. So what does profitable…
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How Rise at Seven Increased Agency Utilisation from 50% to 80%
July 30, 2026 · 36 minWhat separates highly profitable agencies from those that constantly feel stretched? For many agency founders, the answer isn't simply winning more clients or asking people to work harder. It's building better operational systems…
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Funding Impact - Leading a Charity in a Competitive World
July 16, 2026 · 31 minCan a charity teach business leaders about financial management? Most people assume charities and commercial businesses operate in completely different worlds. In reality, the financial challenges are remarkably similar. Whether you're…
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Growing an Agency Without Following the Rules
July 2, 2026 · 34 minWhat does it really take to build a successful business without external investment? Many founders are told that the route to growth is to raise funding, specialise in a niche, standardise everything and scale as quickly as possible. But…
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What Good Financial Leadership Looks Like in Practice
June 17, 2026 · 38 minWhat does good financial leadership actually look like inside a growing business? Many founders reach a point where bookkeeping is under control, management accounts are being produced, and year-end compliance is taken care of, yet they…
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Building Without Funding: Control, Trade-offs, and Discipline
June 4, 2026 · 29 minBuilding Without Funding: Control, Trade-offs, and Capital Discipline What if the best source of funding for your business isn't an investor? What if it's your customers? In this episode of The Fractional CFO Show, Adam Cooper sits down…
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Why Forecasting Revenue Is So Hard
May 14, 2026 · 33 minWhy is revenue forecasting so difficult in agencies and project-based businesses? In this episode of The Fractional CFO Show, Adam Cooper speaks with Julia Longo, Group Finance Director at SAENTYS, about the operational and financial…
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Stop Buying Traffic, Start Buying Revenue
April 8, 2026 · 30 minIn this episode of The Fractional CFO Show, Adam Cooper is joined by Callum Lockwood (Re:signal) to explore how SEO and marketing decisions translate into real commercial outcomes. Too many businesses still measure success through traffic…
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From Founder to Exit. What Really Changes After Selling an Agency
March 18, 2026 · 39 minIn this episode of The Fractional CFO Show, Adam Cooper is joined by Elliott King, agency founder, digital marketing expert, and Managing Partner at FINN Partners, to explore the real journey from startup to exit. Elliott shares honest…

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