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The Campaign Strategist

by Pete Altman
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Latest episodes

  • Know Your Audience: "Campaigns Sometimes Know Their Issues Better Than They Know the People"

    October 20, 2026 · 8 min

    Campaigns often know their issues better than they know the people they're trying to reach. Five campaigners explain why stories alone aren't enough, and what works instead. Kristen Grimm of Spitfire Strategies on why "save democracy"…

  • Colin Delany: You Can Microtarget Yourself to Death

    October 6, 2026 · 1 hr 2 min

    Campaigns keep pouring money into broadcast TV while their voters are on YouTube, and targeting people too narrowly can backfire. Digital strategist Colin Delany has watched every new political technology arrive since the mid-1990s, and he…

  • Ritti Singh: A Door Knocker Is Not Hitting 250 People

    September 22, 2026 · 56 min

    Someone with 1,500 followers who reliably gets 250 people engaging is a person who can move 250 people — and a door knocker isn't reaching that many in an hour. Narrative strategist Ritti Singh explains how New York's tenant movement built…

  • Will Robinson: "Consultants are parasites"

    September 8, 2026 · 1 hr 4 min

    Will Robinson has made ads for Democrats for forty years. He opens this conversation by calling his own profession parasitic. We start with what artificial intelligence has done to political communication since late 2025. Voters searching…

  • "Trust Scales Through People Now" — Amanda Brink on Why the Old Organizing Toolkit Is Breaking

    August 11, 2026 · 45 min

    The tactics most campaigns were built on are quietly breaking, and the reason isn't messaging — it's trust. Host Pete Altman talks with Amanda Brink, executive director of The Empower Project, whose recent essay "The Rules of Engagement…

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About the show

Dive into the world of advocacy with The Campaign Strategist. Each episode features in-depth conversations with activists and experts who break down their approaches to planning, executing, and winning campaigns. Learn about the strategies that have shaped policies, changed minds, and mobilized communities. Perfect for anyone looking to amplify their impact and drive meaningful change.New episodes on the 1st and 3rd Tuesdays each month.