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The Founder’s Margin
Similar topics: business and founders
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The Business Frequency
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Latest episodes
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Episode 20 — Building a Business Without Losing Your Life Outside It
October 8, 2026 · 9 minBuilding a business takes time, focus, and commitment—but it shouldn’t require you to sacrifice your entire life. In this episode of The Business Frequency, host Ricky Willis explores how entrepreneurs and business owners can build…
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Episode 19 — Why Cutting Costs Isn’t Always the Answer
October 8, 2026 · 11 minWhy Cutting Costs Isn’t Always the Answer | The Business Frequency When a business faces financial pressure, cutting costs is often the first solution owners consider. But reducing expenses isn't always the best way to improve a company's…
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Episode 18 — The Business Lessons You Only Learn After Making Mistakes
October 8, 2026 · 9 minThe Business Lessons You Only Learn After Making Mistakes | The Business Frequency Some of the most valuable business lessons don't come from books, courses, or successful moments. They come from making mistakes, dealing with difficult…
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Episode 17 — How to Stop Working In Your Business and Start Working On It
October 8, 2026 · 10 minHow to Stop Working In Your Business and Start Working On It | The Business Frequency Many entrepreneurs start a business to create more freedom, only to eventually find themselves working longer hours than ever before. The problem is…
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Episode 16 — When Should You Hire Your First Employee?
October 8, 2026 · 10 minWhen Should You Hire Your First Employee? | The Business Frequency Hiring your first employee is one of the biggest decisions a growing business owner can make. Hire too early, and payroll can put unnecessary pressure on the business…
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Episode 15 — The Difference Between Revenue and Real Business Growth
October 8, 2026 · 11 minThe Difference Between Revenue and Real Business Growth | The Business Frequency More revenue doesn't always mean a healthier business. A company can increase sales while becoming less profitable, more complicated, and financially…
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Episode 14 — What Your Customers Are Really Telling You
October 8, 2026 · 9 minWhat Your Customers Are Really Telling You | The Business Frequency Your customers are constantly giving you information about your business, even when they aren't directly telling you what they think. In Episode 14 of The Business…
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Episode 13 — How to Build a Business That Can Survive a Bad Year
October 8, 2026 · 10 minHow to Build a Business That Can Survive a Bad Year | The Business Frequency Every business experiences difficult periods. Sales slow down, costs increase, customers leave, markets change, and unexpected problems appear. The businesses…
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Episode 12 — Why Some Great Business Ideas Never Become Successful Companies
October 8, 2026 · 10 minWhy Some Great Business Ideas Never Become Successful Companies | The Business Frequency A great business idea is only the beginning. Many promising ideas never become successful companies because having a good concept is very different…
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Episode 11 — The Real Cost of Trying to Do Everything Yourself
October 8, 2026 · 10 minThe Real Cost of Trying to Do Everything Yourself | The Business Frequency Doing everything yourself can feel like the safest way to run a business, especially when you're just getting started. But as a business grows, trying to control…
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Episode 10 — How Smart Founders Make Decisions When They Don’t Have All the Answers
October 8, 2026 · 11 minHow Smart Founders Make Decisions When They Don’t Have All the Answers | The Business Frequency Business owners are constantly faced with decisions, but the biggest decisions rarely come with complete information or an obvious answer. In…
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Episode 09 — What Separates a Busy Business From a Profitable One
October 8, 2026 · 10 minWhat Separates a Busy Business From a Profitable One | The Business Frequency Being busy can feel like success, but activity alone doesn't guarantee that a business is actually making money. In Episode 09 of The Business Frequency, host…
About the show
The Business Frequency is a podcast about the ideas, decisions, and real experiences that shape modern business.
Hosted by entrepreneur and business-minded host Ricky Willis, the show explores what it really takes to build, grow, and sustain a successful business. Each episode dives into practical conversations around entrepreneurship, leadership, strategy, money, marketing, productivity, and the challenges that come with running a business.
From lessons learned the hard way to smarter ways of approaching growth, The Business Frequency brings honest conversations and useful insights for founders, entrepreneurs, business owners, and ambitious professionals.
No unnecessary business jargon. No overnight-success promises. Just real conversations about what actually happens behind the numbers.