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AdExchanger

by AdExchanger Talks
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About the show

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger's award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

Latest episodes

  • Value Over Volume, With NYT's Courtney Glaze

    October 6, 2026 · 46 min

    Most publishers add SSPs like insurance. More partners means more demand and more demand means more competition for every impression. But at The New York Times, every ad tech partner has to earn its place in the stack, says Courtney Glaze…

  • Want AI Agents That Work? You've Gotta Do The 'Unsexy' Stuff First

    September 29, 2026 · 47 min

    Everyone in Adland wants to show off their shiny new AI agent. But you can't do the cool stuff unless you build the data foundation first, says Tinuiti CEO Abbey Klaassen.

  • Creator Marketing Is Growing Up

    September 22, 2026 · 58 min

    Creator marketing and influencer relationships are a top priority for marketers, but both are still behind other digital channels when it to scale, proper reporting and transparency. That's starting to change, though, says Jennifer…

  • Information Quality Is What Wins In The AI Era

    September 16, 2026 · 54 min

    In the AI era, according to Tim Frank, the man in charge of AI monetization at Microsoft, "information is the new bid." In other words, the brands that get recommended won't necessarily be the ones with the biggest ad budgets, he says, but…

  • I've Tried Everything But AdTech Therapy

    September 8, 2026 · 53 min

    With AI eating everyone's traffic, publishers could use a sympathetic ear. AdTech Therapy's Jana Meron and Scott Messer talk through the sell side's biggest challenges and break down what Google avoiding an ad tech breakup means for media…

  • Cracking The In-Store Attribution Code In Influencer Marketing

    September 1, 2026 · 44 min

    Creator marketing is the talk of the town, but how do you prove it genuinely drives sales? Emily Steele, co-founder and CEO of creator platform Hummingbirds, breaks it down.

  • Programmatic Gets An Agentic Brain

    August 25, 2026 · 58 min

    Agentic AI just ran a CTV campaign end-to-end through a new, agent-driven buying workflow with far less manual optimization and a lot less waste. Butler/Till's Scott Ensign explains what that means for the future of programmatic.

  • Google's Mass Arbitration Problem

    August 18, 2026 · 51 min

    Thousands of advertisers are taking Google to arbitration over alleged ad overpayments. Attorney Ashley Keller of Keller Postman explains the legal strategy and what a positive outcome could mean for claimants.