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The Helpful Gardeners
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The Underground
by The Underground Pod
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Ranking history · United States
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Latest episodes
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Growing when the tailwinds are gone | Alan Roper, Blue Diamond
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Finding profit hiding in plain sight | Josh Novell, Polhill Garden Centre
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Green-fingered to clean-fingered: meeting the changing garden customer | Natalie Boynton & Ed Hill
September 29, 2026 · 21 minWhat does the next generation of garden customers actually want from us?Recorded at Glee 2026, Kate Turner is joined by Natalie Boynton, Sales Director at Happy Plants, and Ed Hill, Managing Director of The Horti House, for a conversation…
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Hugh Fearnley-Whittingstall: Why Grow Your Own Matters More Than Ever
September 23, 2026 · 37 minWhat happens when growing your own food becomes about much more than what ends up on the plate? Recorded live on stage at Glee, Phil Wright and Kate Turner are joined by Hugh Fearnley-Whittingstall, chef, broadcaster, author, campaigner…
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Michael Perry on Gardeners’ World, AI and the Future of Garden Retail
September 16, 2026 · 45 minWhenever Michael Perry joins The Underground, the conversation is unlikely to follow a predictable path.Recorded at Glee 2026, this relaxed and wide-ranging chat sees Michael join Phil Wright and Kate Turner to discuss what could come next…
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Houseplants, Chelsea and Knowing Your Worth, with Gemma Haigh
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How to Survive Glee: The Garden Industry’s Best Tips
August 17, 2026 · 37 minGlee is one of the biggest dates in the garden industry calendar. It’s also three very long days of walking, talking, networking, discovering new products and trying to remember who said what by the time you get home.So, ahead of Glee…
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The Future of the Garden Industry: One Year On
August 11, 2026 · 31 minWith Glee just a month away, we’re heading back to Birmingham, as well as the conversations we recorded there last year.At Glee 2025, we asked every guest who joined us one simple question:What’s one change you’d love to see in the garden…
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Plants, People and the Growth of Perrywood Garden Centres
August 4, 2026 · 34 minFrom a four-acre smallholding growing strawberries and potatoes to three award-winning garden centres, Perrywood’s story is one of family, plants and steady growth.In this episode, Phil and Kate talk to Hannah Powell, HR and Communications…
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How People Choose: Emotion, Strategy and Creative Marketing with Phil Wright
July 27, 2026 · 48 minThis week, the tables are turned as Kate interviews The Underground co-host Phil Wright, co-founder of creative marketing agency WrightObara.Phil recently wrote an in-depth article exploring how people choose one product over another. In…
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From Dig for Victory to AI: How Gardening Is Changing with Ross Pearson
July 21, 2026 · 52 minGarden writer and horticultural lecturer Ross Pearson joins Phil and Kate to talk about his ambitious Dig for Victory allotment project and what wartime growing advice can still teach gardeners today. Ross has set out to grow food using…
About the show
Exploring the future of garden care.
The underground podcast is a place where the disparate worlds of horticulture and marketing collide. Kate Turner, the Gardener Guru and Phil Wright, co-founder of creative agency WrightObara, team up to discover the trailblazers and innovators shaping the future of garden care in the UK.
With content that’s as relevant to start-ups as it would be to established players, we look to cover the hottest topics and trends you need to know. From plants to products, environmental concerns to legislation, we’ll dig deep to bring you the inside story.