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Business

The Dirt on Flowers

by Shannon Allen and Lyndsay Biehl
EntrepreneurshipBusinessEducation

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Latest episodes

  • EP 324: Uncut Week 44 Dahlia Digging + PJ Weekend + Field Notes

    October 28, 2026 · 48 min

    A mulch lifter meant for plastic beds unexpectedly helped lift dahlias—and gave these flower farmers a new way to think about getting tubers out of the ground. Lyndsay and Shannon swap notes on what worked, what didn’t, and why borrowing a…

  • EP 323: Listen to this Before You Order Seeds

    October 23, 2026 · 52 min

    A crop can be beautiful, beloved—and still not earn its place on the farm. Lindsay and Shannon share how a look back at sales changed their growing decisions, including swapping rose lilies for standard lilies. They also unpack why…

  • EP 322: Uncut Week 43 Frostmas + Jugglin' Babies + Holiday Fundraisers

    October 21, 2026 · 53 min

    Shannon’s farm crew turned Brian’s $88 Amazon ring idea into a real proposal—with local jewelers, input from nearly everyone he knew, and a soccer-game reveal. That’s just one of the season’s stories as Lyndsay and Shannon compare patchy…

  • EP 321: Dirtbag Coffee Chat with 3 Porch Farm

    October 16, 2026 · 1 hr 19 min

    Three Porch Farm was on the brink of collapse when the pandemic shut down its farmers markets—then shipping flowers helped save the business and opened up an entirely new model. On The Dirt on Flowers, Mandy and Steve talk with Lyndsay and…

  • EP 320: Uncut Week 42 Frostmas on the Horizon + Wedding Recap + Spittoon

    October 14, 2026 · 41 min

    An update on the 450-guest wedding called for 23 dahlias in a single centerpiece—and cleanup revealed one very unexpected use for a flower vase. Lyndsay and Shannon swap stories from the event, talk through the exhaustion of an expanded…

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  • EP 319: The Ripple Effect with Dan & Julia

    October 9, 2026 · 1 hr 5 min

    A flower farm can sell out every week and still be making the wrong move by growing more. On this episode, Julia Shanks and farmer Dan Brisebois explain how to follow the ripple effects of a business decision—from added harvest and labor…

  • EP 318: Uncut Week 41 Big Ol' Weddin, Fall Fest Recap and DirtCon Qs

    October 7, 2026 · 33 min

    A 450-person wedding has Lyndsay calling in reinforcements—and relying on a colleague’s U-Haul loading map to get every floral detail there safely. Lyndsay and Shannon swap stories from their final fall events, debate whether anyone really…

  • EP 317: Action Creates Confidence - DirtCon Tickets are Live

    October 2, 2026 · 49 min

    Ten years into flower farming, Lyndsay still has moments when she wants to throw in the towel—and Shannon admits a new greenhouse has her feeling unconfident, too. In this candid conversation, they get specific about what confidence looks…

  • EP 316: Uncut Week 40 Fall trail recap + Greenhouse recap + Shansey 2.0 is back!

    September 30, 2026 · 45 min

    A wedding party arrived for eight buckets of flowers—and found just one. Lyndsay owns the mix-up, gets the couple to come back the next morning, and sends them off with an extra bucket. That’s one of the real-life moments in this…

  • EP 315: Strengthening your "No" muscle with Charlotte Smith

    September 25, 2026 · 1 hr 5 min

    In this episode of The Dirt on Flowers, hosts Lyndsay and Shannon welcome farm marketing coach Charlotte Smith to discuss burnout prevention in flower farming. Charlotte emphasizes the importance of building the "no muscle" — learning to…

  • EP 314: Uncut Week 39 Event Hangover + TP Rolls + Your Best Investment

    September 23, 2026 · 36 min

    In this episode of The Uncut, Lyndsay and Shannon, two flower farmers, share an honest conversation about the realities of farm life. Lyndsay recounts returning from vacation to a hectic week, including a last-minute tent crisis for a farm…

  • EP 313: 3 Numbers You Should Track Each Week

    September 18, 2026 · 48 min

    In this episode of The Dirt on Flowers, hosts Lyndsay and Shannon break down the business side of flower farming by identifying three essential weekly metrics: sales, labor, and waste. They explain how tracking sales by revenue stream…

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About the show

Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!