Podmastery: podcasting insights and advice for indie creators
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Latest episodes
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Here's What Definitely Won’t Make Your Podcast Sound Better
October 7, 2026 · 13 minI recorded this one on a USB mic at a hotel desk, next to a kettle and some UHT milk I’m going to regret. If you can’t hear much difference, that’s the whole episode. There’s a quality floor in podcasting. Below it, people leave. Above it…
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How Long Should A Podcast Episode Be? (The Honest Answer)
September 28, 2026 · 6 minThere's a moment about nineteen minutes into a lot of podcast episodes where you can hear the host has checked out. They made their point at minute six. It was quite good. But there were eleven minutes of slot left, so they made it again…
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Need Podcast Coaching? Have You Tried Dave Jackson? He's Three Stalls Down
September 21, 2026 · 26 minI was minding my own business, about ten minutes into a podcast I listen to every week, when the host said my name out loud and told his audience to go and listen to my show. Nobody asked him to. There was no deal, no swap, no "I'll do…
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How Much Does A Podcast With 1,000 Listeners Make? (The Real Number)
September 7, 2026 · 9 minA podcast with a thousand listeners makes about a hundred and forty-four dollars a month. I checked that properly. So then I say the second thing, which is the bit that makes people go quiet. You don't want a hundred and forty-four dollars…
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I Told Them My Podcast Audience Wasn't For Sale... To THEM
August 31, 2026 · 12 minAbout four years ago, a very popular remote recording platform offered me money to talk about them on this show. I'd been using it that week. It had also, that week, lost one of my recordings. Not glitched. Lost. I said no. And I want to…
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Why Your Podcast Numbers Make You Feel Like A Failure
August 24, 2026 · 10 minI was on YouTube the other night. Not for a good reason. Twenty minutes later I'm looking at one of the big ones — two lads in a studio worth more than my house, four cameras, somebody just out of shot whose entire job that day was…
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Your Podcast Has A Second Name. Someone Else Might Own It.
August 17, 2026 · 10 minI typed my own podcasting agency's brand name into Google. Spelled wrong, completely on purpose, because transcription services keep hearing "Podknows" and writing "Podnose." Something was living there. A whole podcast network. Twenty-odd…
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Opinion: Podcasters, You’re The Landlord. The Platforms Are Just Tenants.
August 14, 2026 · 11 minAlex Cooper's company Unwell took its first outside investment, from Patrick Whitesell's WTSL, at a $500 million valuation. Every podcast expert on LinkedIn immediately pointed out that this is more than iHeartMedia. I went to check that…