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Latest episodes
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MicroConf Tactics: What SaaS Buyers Actually Want in 2026
October 21, 2026 · 16 minPrivate equity firms have quietly raised the bar on what metrics they need to see in a SaaS before they’ll conisder putting in an offer. Rob Walling sat down with Einar Vollset from Discretion Capital to break down the 6 moats buyers now…
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MicroConf Tactics: Stop Adding Lazy AI to Your SaaS
October 7, 2026 · 53 minThere are only 6 ways to actually use AI as a feature in your SaaS. After talking with hundreds of TinySeed companies, that's the number I kept landing on. In this talk from MicroConf US in Portland, I break down all 6, with real…
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MicroConf Tactics: What SaaS Buyers Actually Want in 2026
September 23, 2026 · 15 minPrivate equity firms have quietly raised the bar on what metrics they need to see in a SaaS before they’ll conisder putting in an offer. I sat down with Einar Vollset from Discretion Capital to break down the 6 moats buyers now require…
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MicroConf Tactics: AI is Crushing Big SaaS
September 9, 2026 · 9 minThe "SaaSpocalypse" wiped $2 trillion from public SaaS markets — but the people panicking aren't building the kind of business you are. I break down why the math-terrifying enterprise SaaS giants don't apply to bootstrapped founders, and…
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MicroConf Tactics: Start a SaaS From $0 in 2026
August 26, 2026 · 14 minNo savings. No trust fund. No venture capital. Just nights and weekends. That's how most successful SaaS companies start — including mine. I walk through what it costs, what's free, how to build without cash, and how to find your first…
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MicroConf Tactics: Is Mailchimp the Greatest Bootstrapped SaaS Ever?
August 12, 2026 · 24 minThis is the story of MailChimp. Welcome to SaaS Legends, a series where Rob Walling tells the stories of the founders who built the most iconic software companies, and what you can learn from them. In this episode I break down how Ben…
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MicroConf Tactics: The Real Reason SaaS Customers Cancel (here's how to fix it)
July 29, 2026 · 12 minEvery time a customer cancels, you tell yourself a story about why. Most of the time, that story is wrong. Rob Walling break down the biggest churn patterns I’ve seen kill SaaS companies and how to figure out which ones you can actually…
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MicroConf Tactics: The ‘Old Rules’ of SaaS Still Win
July 15, 2026 · 7 minAI is changing SaaS, but not everything. Rob Walling breaks down the 5 fundamentals that still determine whether your business survives, and why ignoring them means no amount of AI will save you. Links from the Pod Watch this video on…
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MicroConf Tactics: Not Sure How to Market Your SaaS? Start Here
July 1, 2026 · 17 minRob Walling has seen 5 B2B SaaS marketing strategies work over and over, and in this video, he breaks down how AI is changing each one in 2026, what's different (and what's not), and how to prioritize based on your product. Links from the…
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MicroConf Tactics: SaaS is Hard Until You Learn These 4 Skills
June 17, 2026 · 17 minMost SaaS founders hit a wall and can't figure out why they won't grow. After working with thousands of founders and investing in over 230 SaaS companies, I've found the same root cause almost every time: a gap in one of four core skills…
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MicroConf Tactics: AI Ads Will Be The Next Land Grab (Here's How I'd Play It)
June 3, 2026 · 13 minEarly Google and Facebook ads felt like a cheat code. Then the advantage disappeared. AI chat platforms are introducing ads now, and this might be another early window. The real challenge is timing. Today I’ll show you how to get that…
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MicroConf Tactics: He Built Two Unicorns. Here’s The Only AI Startup He’d Build in 2026
May 20, 2026 · 15 min

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