Meta Ads: Under the Hood podcast artwork
Business

Meta Ads: Under the Hood

by Megan Winter
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Chart positions today · New Zealand

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Ranking history · New Zealand

Latest daily rankings: Oct 21. New rankings will appear after the next update.

Recent history only — this show has no current ranking on the Business, New Zealand chart. These are recorded positions from the last 7 days, not current rankings.

Position on the Business, New Zealand combined chart over the last 7 days. Toggle platforms to compare their positions. Lower rank numbers are better.

#144#149#154#159#164Chart rankOct 17Oct 18Oct 19Oct 20Oct 21
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DateCombined RankApple Podcasts
Oct 21——
Oct 17#154#156

Latest episodes

  • Rejecting discount culture & navigating copycat brands with Denise Dunn

    October 19, 2026 · 31 min

    When Denise founded Slappa's Thongs, Australia's original arch-support thong brand, she was simply looking for comfortable, supportive footwear during pregnancy. What started as a personal need turned into a business that has stood the…

  • How this shoe brand grew online sales 79% with Meta ads

    October 12, 2026 · 41 min

    When Carol opened The Shoe Garden in Brisbane in 2012, she was recovering from burnout and building something she knew women needed: fashionable, colourful shoes for longer feet, starting at size 10. Mainstream retailers offer women with…

  • Agency or DIY? When to Hire (or Fire) Your Meta Ads Agency

    October 5, 2026 · 25 min

    "Fire your agency" content is everywhere right now — but is it good advice? Megan (who runs both an agency and a training program teaching people to run their own ads) breaks down the truth: there's no universal right answer, only the…

  • 5 Mistakes Small Businesses Make When "Testing" Their Meta Ads

    August 24, 2026 · 24 min

    "Until you test, it's just a guess." You've probably heard Megan say it a hundred times — but most small businesses are still testing their meta ads the wrong way, which means they're not really testing at all. They're just guessing with…

  • Marketing Psychology Behind Pop Culture Hype

    August 17, 2026 · 34 min

    This week Megan welcomes Lume Marketing account manager Britt Brown for her very first podcast appearance. Britt manages a rotation of Lume clients and brings 20+ years of marketing experience to the chat, including running her own family…

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  • $18,000 Revenue From $900 Meta Ad Spend with Fi Johnston

    August 10, 2026 · 40 min

    Everyone talks about ROAS like it's the holy grail of ad performance. But according to chartered accountant and business strategist Fi Johnston, it might be one of the most misleading metrics in your business. In this episode, Megan sits…

  • Black Friday 26: Plan to win with meta ads

    August 5, 2026 · 22 min

    Black Friday came from big-brand retail marketers seeing an opportunity to leverage a cultural event to make money. So when small businesses try to replicate and compete they run into trouble.  Small businesses don't have the economy of…

  • How to create marketing people remember with Mia Fileman

    July 27, 2026 · 43 min

    Have you ever walked away from a conference with pages of notes but no idea where to start?   That's exactly how I felt after spending three days at Cairns Crocodiles with Mia Fileman from Campaign Del Mar.   In this episode, we're…

  • Help! My ads aren't working: A guide to troubleshooting poor performing meta ads

    July 20, 2026 · 32 min

    Are you convinced your Meta ads aren't working, or are you looking at the wrong numbers?   One of the most common questions I get is, "Help, my ads aren't working. What do I do?"    There isn't one simple answer. Meta ads are only one…

  • How to use Meta ads to find business bottlenecks with Ellen Hooper

    July 13, 2026 · 35 min

    Have you ever wondered why some businesses seem to grow effortlessly while others struggle to get noticed, even when they're incredibly good at what they do?   In this episode, I sit down with executive coach and people leader Ellen…

  • PART 6: 6 steps to profitable Meta ads

    July 6, 2026 · 28 min

    Are you making decisions about your Meta ads too quickly and wondering why your results never seem to improve?   In this final episode of my six-part series on how to run profitable Meta ads in 2026, I talk about the last step of my…

  • What happened after spending $100 a day on Meta ads

    June 29, 2026 · 34 min

    What does scaling with Meta ads look like behind the scenes?   In this episode, I sit down with Claire English from The Unteachables to talk about what really happens when an established, purpose-led business finally decides to stop…

Full episode archive on Apple Podcasts →

About the show

Welcome to Meta Ads: Under the Hood, the podcast where we explore what drives high-performing Facebook and Instagram ads. Your host, Megan Winter (who has over a decade of digital marketing experience, has mentored hundreds of business owners at The Facebook Ads Academy, and runs her own ads agency) is here to lift the hood on Facebook and Instagram ads. Each week Megan breaks down the mechanics of meta ads, unpacks real campaigns, and shares how she uses ads to drive results - and how you can do the same. Ready to take a look under the hood? Let's dive in!