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Latest episodes
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Why Niching Down Won’t Kill Your Business (And Might Save It)
October 20, 2026 · 47 minWould you love to specialise in one area of dog training? but are worried that limiting your clients to people you really want to work with would leave you poor or what would happen if doing that didn´t work out? In this episode, we…
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DO's & DON'Ts for Your Business - Personal Branding and Marketing That Gets The Cash Coming In Fast
October 13, 2026 · 55 minAre you struggling to market your dog business, gain traction and bring in a steady stream of customers? Have you fallen into the trap of wasting hours redesigning logos, websites, and posting on socials instead of getting out there and…
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How to Keep Going When Life Falls Apart
October 6, 2026 · 41 minHow do you keep going when everything feels like a s**tshow? How do you keep your business and personal life on track? Life doesn’t stop when you’re dealing with grief, family illness, or a crisis with your dog. So, in this episode, we get…
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Booked Out But Still Struggling to Make Enough Money? – The Solution with Tatum Brown
September 29, 2026 · 1 hr 16 minBuilding a successful pet business takes more than passion: you need to choose the right work, charge properly and actively work to build a business that supports the life you want. In this episode, we sit down with Tatum Brown of The…
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Trainer vs Behaviourist: The Industry Title Trap
September 22, 2026 · 46 minIn this episode we get honest about one of the biggest struggles facing dog trainers and behaviourists: knowing what to charge for your services and feeling confident enough to believe you deserve to earn a decent living. We look at why…
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What Pets Secretly Teach Us About Dealing With Grief & Loss
September 15, 2026 · 1 hr 12 minIn this episode we sit down with Dr. Isla Fishburn from Kachina Canine to explore the inner work that quietly drives your dog business. We talk about the pressure to have perfect dogs, the wobble when a heart dog dies, and how much old…
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Stop Losing Sales to "It’s Too Expensive!"
September 8, 2026 · 50 minIn this episode we get honest about sales objections and what’s really going on when people say, “It’s a bit expensive” or “I need to speak to my partner.” We look at why this objection to buying is so often just the polite default excuse…
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Stop Selling Your Time: How to Ditch the "Session Mentality"
September 1, 2026 · 46 minMost dog trainers still focus on selling their time in sessions. A well-used model that feels safe, but often it ends up holding you back and leaves your clients with only a partial solution to their problems. In this episode we unpack…
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Is the Fear of Failure Ruining Your Business?
August 25, 2026 · 41 minWhat does success actually mean to you? And is it really your definition?or one you’ve picked up from everyone around you? Today, we look at why it’s so easy to get caught up in someone else’s version of success, to end up simply doing…
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From Corporate Life to Tug-E-Nuff: Resilience, Networking and Growing a Dog Business with Danny Nelis-Rouse
August 18, 2026 · 1 hr 30 minRunning a dog business isn’t just about being good at what you do with dogs. It’s about getting noticed, building relationships, creating a customer experience people want to return to, dealing with the unexpected and having the confidence…
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From AI Slop to AI Assisted Content That Lands Well With The Clients You Want to Work With
August 11, 2026 · 50 minIn this episode we get honest about using AI in your business. We talk about why so many dog trainers who are stretched, short on time, unsure what to say or how to show up online, lean on it so much. Unfortunately, that can lead to you…
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Stop Being a GP Trainer: Niching Down Into Big Behaviour Cases with Olivia Jones
August 4, 2026 · 1 hr 10 minMany dog trainers start out trying to be everything to everyone, instead of focusing on the one thing we love and becoming brilliant at that. In this episode we sit down with Olivia Jones, the Biker Girl Dog Trainer, to talk about what…

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