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Technology

In Simple Terms with Satish

by Satish Choudhary
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Latest episodes

  • How Ad Tech Works: Tracking, Attribution & ROAS Explained for Marketers

    October 23, 2026 · 19 min

    How does ad tech turn an advertising budget into sales—and why do tracking reports disagree? Follow IST Shoes, a fictional shoe brand, through campaign objectives, search and social advertising, programmatic buying, auctions, performance…

  • Tesla Roadster: How It Lifts Off | In Simple Terms with Satish

    October 17, 2026 · 4 min

    Tesla demonstrated its new Roadster leaving the ground. What makes that possible? Follow the forces: tire grip, lower pressure beneath the car, cold-gas thrust, and the feedback needed to control motion. We also separate a demonstration…

  • Can AI Build AI?

    September 17, 2026 · 7 min

    Can AI help build the next generation of AI—and where would the improvement come from? In Simple Terms with Satish explains how AI-generated ideas become useful through experiments, measurements, and feedback. We explore Google DeepMind’s…

  • Personal AI vs. Corporate AI: Why the Rules Are Different

    September 14, 2026 · 9 min

    Why does AI feel easy for personal use, yet face so much scrutiny at work? Follow one new employee’s meeting summary as a missing condition becomes a commitment, an old remark becomes a task assignment, and an assistant gains the power to…

  • What Is an NPU? Do You Really Need an AI PC?

    August 31, 2026 · 4 min

    We keep hearing the term “AI PC,” but how is it different from a regular computer? Compare the processors, workloads and software behind both categories—and learn when an NPU provides a real benefit, when cloud AI works just as well, and…

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  • What Is a World Model? How AI Predicts What Happens Next

    August 29, 2026 · 4 min

    How can AI reason about a football rolling into the road—and a child it cannot yet see? In this episode of In Simple Terms with Satish, we explain world models through one cinematic, everyday scenario. You’ll see how AI moves beyond…

  • AI vs Automation: Should You Use AI for Everything?

    August 25, 2026 · 5 min

    Ship-It Sam draws one large AI box around an entire product-launch workflow. Verify Veera divides the same workflow into smaller decisions. Their conversation—and two unexpected changes—reveal the difference between asking whether AI can…

  • What Is the Zero-Click Internet?

    August 18, 2026 · 5 min

    Maya spends weeks discovering why her money plant is dying. Months later, an AI search answer gives someone her exact solution—but that person never visits her website or learns that she exists. Follow one original observation through…

  • What Is Wi-Fi 8?

    August 16, 2026 · 5 min

    Your phone says someone is at the front door. You tap the alert, but the live video keeps loading—and by the time it appears, the delivery driver has gone. How can that happen when your speed test says the Wi-Fi is extremely fast? Wi-Fi 8…

  • What Is Robotics-as-a-Service (RaaS)?

    August 15, 2026 · 4 min

    A small automated packaging company needs another robotic arm for its busiest season, but purchasing one would mean a large investment in equipment, integration and specialist support. Then a provider makes an unusual offer: do not buy the…

  • What Is Inference Economics? The Hidden Cost of Adopting AI

    August 15, 2026 · 5 min

    A consulting company adopts AI to help its employees research clients and prepare proposals. The pilot saves hours, employees love it, and management quickly expands it—then an unexpected bill arrives. Follow the company as it opens the…

  • AI Slop and the Dead Internet Theory: Are We Still Talking to Humans?

    August 13, 2026 · 5 min

    You watch an extraordinary rescue video, read hundreds of enthusiastic comments, and then notice that almost nothing looks quite real. Was the video made by AI? Were the comments posted by bots? Was there ever a human story behind…

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About the show

Technology is easier when someone explains the system underneath it. In Simple Terms with Satish turns AI, chips, apps, networks, devices, and emerging technology into calm, practical four-minute explanations—without jargon or hype. Each episode starts with something familiar, reveals the engineering behind it, and leaves you with one useful mental model. Follow for one clear technology explanation every day. Open once a day. Learn one concept. Leave smarter.