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Dan Kennedy's Magnetic Marketing Podcast

by Russell Brunson
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Latest episodes

  • Balancing Brand and Direct Response Advertising

    October 23, 2026 · 49 min

    If you sell to other businesses, this call will change how you think about your marketing. Dan Kennedy sits down with Robin Robbins, who built a multi-million-dollar business selling marketing services to IT firms, to show that the same…

  • How One of America's Rogues Marketed 'The Goat Testicles Solution' And Made Millions

    October 16, 2026 · 52 min

    Dan Kennedy and Bill Glazer break down the marketing behind Dr. John Brinkley, a 1920s doctor who sold goat gland transplants to hundreds of men and became the wealthiest doctor of his time. The cure was preposterous. The marketing was…

  • How to Make Yourself Fascinating So People Seek You Out

    October 9, 2026 · 45 min

    Your customers have the attention span of a goldfish. Nine seconds. That is how long you have before your marketing gets ignored. Dan Kennedy and Sally Hogshead spend this episode on the seven triggers that make any message impossible to…

  • How to Thrive in a Changing Economy

    October 2, 2026 · 52 min

    In this episode Dan Kennedy and Bill Glazer explain how the old economy is gone and what entrepreneurs must do to win in the emerging landscape. They argue that decades of easy spending eroded salesmanship and created an excess of ordinary…

  • How to Transfer Yourself into a POWERFUL Money-Magnet Practically at Will

    September 25, 2026 · 47 min

    Dan Kennedy and Bill Glazer examine what separates entrepreneurs who create opportunity from those who surrender to scarcity thinking. Dan challenges the familiar doom-and-gloom narrative, showing how demand can expand even when…

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  • How to ACHIEVE MORE in Less Time Than You Ever Imagined Possible

    September 18, 2026 · 51 min

    Dan Kennedy & Bill Glazer discuss how entrepreneurs can achieve far more in far less time by creating autonomy and protecting their most valuable resource. They define autonomy as the ability to set the rules of engagement, then explain…

  • How to Become Uncopyable: Build an Unfair Advantage

    September 11, 2026 · 41 min

    Dan Kennedy and Steve Miller explain why businesses that compete by being slightly better are easy to copy and easy to replace. They explore the difference between a temporary advantage and an uncopyable position, with a focus on creating…

  • Entrepreneurs' Self-Sabotage And Breakthroughs

    September 4, 2026 · 45 min

    Dan Kennedy and Chris Cardell discuss the internal patterns that keep entrepreneurs from turning knowledge into results. They examine unconscious ceilings, lack of intent, and the difference between dabbling in a skill and pursuing real…

  • Transforming An Ordinary Business Into An Extraordinary Wealth Producing Asset

    August 28, 2026 · 49 min

    In this episode Dan Kennedy and Bill Glazer discuss Renegade Millionaire strategies for transforming ordinary businesses into extraordinary wealth-producing assets. They unpack how top entrepreneurs think differently about asset creation…

  • Helping Clients Zero In On The Big Idea For a Product/Service

    August 7, 2026 · 40 min

    Join Dan Kennedy and Bond Halbert as they explore the art of uncovering the big idea that drives successful marketing campaigns. Bond, son of the legendary Gary Halbert, shares his unique perspective and experience growing up under the…

  • The Power of Mentors and Copywriting Mastery

    July 31, 2026 · 43 min

    Dan Kennedy hosts a deep conversation with Brian Kurtz and Dwight Woods about the power of mentors and the fundamentals of copy and direct response. Brian shares decades of list and direct mail experience, while Dwight explains how to…

  • Growing Pains and Solutions For Them

    July 24, 2026 · 49 min

    In this episode Dan Kennedy presents a conversation with Adam Witty, founder and CEO who grew his publishing and marketing businesses from a card table startup in 2005 to seven brands, a joint venture with Forbes, and more than 110…

Full episode archive on Apple Podcasts →

About the show

Dan Kennedy is internationally recognized as a 'millionaire-maker', helping people in just about every category of business turn their ideas into fortunes. He has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing 'guru' does. Dan Kennedy's advice can be moved with remarkable ease from one very different field, industry, or profession to another with amazing success. He is a leading consultant in direct marketing, copywriting, internet strategies, and profit improvement systems.