Agtech - So What?
Today: #191 in Technology, New Zealand on our combined chart.
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Ranking history · Philippines
Latest episodes
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Can you build a farm for an uncertain future? With Simon Wallwork
September 30, 2026 · 42 minBuilding a farm for an uncertain future means questioning some of the assumptions that have driven farming for decades. For Simon Wallwork, a brutally dry season in 2010 was the catalyst for rethinking his farming system. After years of…
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Business model breakdowns: ag equipment dealer Titan Machinery, with Shane Thomas
September 16, 2026 · 41 minAs technology makes equipment more autonomous, precise, and serviceable from anywhere, will dealers become less important? Or will they become an even more valuable technology-enabled partner to farmers? Today, Shane Thomas (Upstream Ag…
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Are we thinking about trees on farms all wrong? with Michael Taylor
September 2, 2026 · 43 minWhat happens when you stop thinking about trees and agriculture as separate systems? In this episode, sixth-generation Australian farmer and engineer Michael Taylor explains what decades of planting trees have taught his family about…
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What if every plant was a sensor? with Gary Schaefer
August 19, 2026 · 34 minWhat if crops could tell you when they were sick, before you could see the symptoms? Gary Schaefer leads the commercial organization at InnerPlant, a company with a radically different approach to crop monitoring: engineering plants to…
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Can tech make agriculture brands more authentic? with Jim Gall, RB Sellars
August 5, 2026 · 43 minAgriculture often talks about telling a better story, but Jim Gall, the CEO of RB Sellars argues the real challenge is giving people something worth believing in. RB Sellars is a workwear brand that’s well-known in regional Australia…
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Why good agtech doesn't always get adopted, with Chad Godsey
July 22, 2026 · 35 minHow do you know when a new agtech product is actually ready for the farm? Growing up on a family farm in Colorado over the declining Ogallala Aquifer, Chad Godsey has spent his career searching for ways to improve water and nutrient…
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Why taste beats sustainability at the checkout, with food futurist Mike Lee
July 8, 2026 · 42 minWhat if the future of food isn't about convincing people to care more about sustainability, but rather focusing on what can improve taste? In this episode, Tenacious’ Dr. Maddie Mitchell speaks with food futurist and innovation strategist…
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Why soil health and profitability are deeply connected, with Nic Kentish
June 24, 2026 · 42 minWith the surname “Kentish,” Nic carries his family’s potato growing legacy. While it's one of pride, the journey has certainly not been easy. After returning to the family farm in South Australia, he found himself confronting one of the…
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Can dairy’s waste stream power beef’s future? with Daniel Carson
June 10, 2026 · 37 minWhat if one of agriculture’s most controversial “waste problems” is actually its most overlooked opportunity? Daniel Carson is an entrepreneur based in New Zealand, who wants to transform the beef industry from the ground up by directly…
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Business model breakdowns: the Monsanto playbook, with Shane Thomas
May 27, 2026 · 47 minMonsanto is one of the most influential and controversial companies in the history of global agriculture. But beyond the headlines, what can its evolution teach us about how value is created and captured in ag? As agriculture enters a new…
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Can biomaterials compete on price, not just purpose? with Tina Funder
May 13, 2026 · 34 minSome of the most transformative innovation in agri-food is happening downstream of the farm, in the materials, products, and industries that agriculture ultimately feeds into. In this episode, Sarah Nolet speaks with Tina Funder, founder…
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Better outcomes, not lower costs: rethinking agtech in horticulture, with Mark Trzaskoma
April 29, 2026 · 34 minWhile agtech often celebrates breakthrough technologies that can slash costs for farmers, what if the real value of innovation lies somewhere else entirely? In this episode, Mark Trzaskoma joins Dr Madeline Mitchell to explore what agtech…