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This Feature Will Save Us

by Marco Benitez and Jonas Dücker

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Ernst de Neef - Why Funxtion Walked Away From Its Own AI Workout Builder

July 22, 2026 · 38 min

Ernst de Neef, CEO and co-founder of Funxtion, joins Marco and Jonas to talk about building digital products for large fitness operators. After more than a decade in the industry, Ernst has seen what happens when customers want…
Gabriela Cordero - When the Roadmap Came With Inventory

July 8, 2026 · 39 min

Some product bets fail because the idea was wrong. Some get a lot messier because the world around it changed. Gabriela Cordero joins Marco and Jonas to talk about building health and fitness products where that kind of thing happens…
Nolan Parker - The Product Leader Who Still Coaches CrossFit

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When the Workaround Is the Product | Alex Peacock

June 10, 2026 · 40 min

Alex from Leisure Labs joins Marco and Jonas for the first episode of This Feature Will Save Us. They talk about a feature from the Netpulse days called X-Capture, which let gym members take a photo of a cardio machine console and log the…
Trailer: This Feature Will Save Us

June 1, 2026 · 1 min

Every product team has that moment. Someone pitches a feature and says, "This is the one." Sometimes they're right. Sometimes they are very wrong. Marco Benitez and Jonas Dücker talk to the people actually building products in health…

Full episode archive on Apple Podcasts →

About the show

This Feature Will Save Us is the podcast for product leaders building the future of health, fitness, and wearable technology. Hosted by Marco Benitez and Jonas Dücker of ROOK, each episode goes inside the roadmap decisions behind the apps, platforms, and biometric systems shaping the next generation of health products. Built for CPOs, CTOs, and the teams shipping real health tech.