The MSP Sales Podcast
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About the show
Latest episodes
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Episode 62 - From Zero to $20 Million in Six Years (w/ Juan Fernandez)
October 5, 2026 · 1 hr 3 minMost MSPs say they don't want to compete on price. Then they spend the entire sales conversation talking about technology, comparing stacks, and trying to prove why they're worth more. Juan Fernandez took a very different approach. He…
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Episode 61 - Utility vs Asset: Selling Who They Become in MSP Sales
September 28, 2026 · 38 minIf you look under the hood of a stalled MSP sales call, you will often find a parts list. Backup cadence. Delta files. Portal logins. The client is nodding, but nothing is landing. That is the lowest level of connection. It leads straight…
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Episode 60 - Sausage Making: The MSP Sales Habit That Kills Trust
September 21, 2026 · 31 minIf you look under the hood of a stalled MSP sales call, you'll find the same habit every time. Too much talking. Not enough asking. Most discovery calls still run product-forward. XDR, RMM, endpoint detection. That's sausage making. Nobody…
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Episode 59 - One of Three: Why Great MSP Closers Still Lose
September 14, 2026 · 22 minThere is a reason prospects lie to you before the pitch starts. It is not because they are bad people. It is because selling trained them to defend themselves. Most sales advice is tactics. Overcome objections. Handle pushback. Close…
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Episode 58 - How to Break the Ice at Your Next Networking Event
September 7, 2026 · 24 minYou walk into a networking event and start selling. That is the fastest way to leave with nothing. MSPs treat these rooms like a numbers game, pitching everyone and hoping something sticks. People feel the agenda and shut down before…
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Episode 57 - Fire Fast, Grow Faster: Taher Hamid's Team-Building Playbook (w/ Taher Hamid)
August 31, 2026 · 1 hr 2 minIf you look under the hood of a stalled MSP, you rarely find a bad market. You find one lead source, one excuse, and zero accountability. Most owners want one channel to save them. When SEO does not hit in three months, they blame the…
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Episode 56 - What One Man Can Do: Rebuilding an MSP After Losing It All (w/ Sergey Poltev)
August 24, 2026 · 53 minIf you look under the hood of an MSP that never grows, you will usually find one owner trying to do it all. That was Sergey Poltev, and it almost cost him everything. He was overworked, stuck in the tickets, and running his life on empty…
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Episode 55 - These Six Sales Myths are Killing Your Results
August 17, 2026 · 33 minIf you look under the hood of a stalled MSP sales process, you'll usually find the same six pieces of advice. Advice that sounds right. Advice that's been recycled from forum posts and LinkedIn threads until nobody remembers where it came…