The Future of Public Relations
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Latest episodes
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Episode 14: Understand the specialized field of political public relations. With Andy Sawford, Managing Partner, Connect Communications
February 25, 2020 · 17 minConnect Communications is a specialised PR agency in political communications. Learn the art here! Andy is Managing Partner and co-owner of Connect, a leading UK public affairs and public relations agency headquartered in London. Andy…
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Episode 13: Learn the art of content marketing & storytelling. With Stefano Marrone. A conversation with Karnvir Mundrey.
February 3, 2020 · 30 minThe secrets of creating great content with storytelling! Revealed in this episode! The Content Marketing Institute, an online resource for information on all things content marketing related, defines content marketing thusly: Content…
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Episode 4: How the building industry can improve its Public Relations! Leanne Tritton, MD, INGMedia speaks to Karnvir Mundrey, CIO, Atharva Marcom
January 21, 2020 · 19 minThe building and the construction industry is one of the key sectors for any economy. Yet it is also the most distrusted. From New York to London to New Delhi, every new construction project is looked at with suspicion. Because as a…
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Episode 11: The state of Public Relations today - and the future. With Francis Ingham, Director General, PRCA.
November 23, 2019 · 22 minPublic Relations is an increasingly difficult subject in a fragile world. Public relations has been no less affected by war, politics, technology and social change than any other industry. What makes it unique is that it’s the fine point…
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Episode 10: How to tell powerful and purposeful stories with data. With Sam Knowles, Author of Narrative by Numbers
November 12, 2019 · 29 minAs jobs become increasingly similar, there are two skills that everyone would need if they are to thrive. These are the ability to interrogate and make sense of data, and the ability to use insights extracted from data to pursuade others…
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The Future Technologies & Strategies in OOH advertising. With Kevin Henry, Ocean Outdoor
October 31, 2019 · 30 minOut of Home (OOH) is defined as advertising that reaches people outside of their homes in public places. This fast-growing industry includes traditional media displayed on billboards and posters, typically in waiting areas (such as train…