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The Best SEO Podcast

by Matthew Bertram

Chart positions today · India

Not on the India charts we track today.

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Latest episodes

  • Entity SEO In The Age Of AI

    October 5, 2026 · 45 min

    The customer journey isn't a straight line anymore, and last-click attribution may be giving marketers the wrong picture of what's actually driving revenue. Matthew Bertram sits down with Carol Larson of Marketstorm to explore how AI…

  • Why Your AI Is Acting Like A Junior Developer

    September 28, 2026 · 1 hr 26 min

    Using AI is one thing. Building an entire system around it is another. Matthew Bertram sits down with returning guest Richard Valentine and Hector Herrera for a deep technical conversation about how AI power users are moving beyond…

  • GEO Vs SEO In The AI Era With Callum Kennard

    September 20, 2026 · 46 min

    SEO strategies that worked five years ago may actually be holding brands back today. Matthew Bertram sits down with Calum Kennard, Head of Sales at ClickSlice, to explore how Google and AI search are changing what it takes to earn…

  • When ChatGPT Picks Winners, Who Counts As An Expert

    September 13, 2026 · 42 min

    AI search is changing what it means to build visibility online. Matthew Bertram sits down with Matt Emgi to explore the evolving relationship between SEO, AEO, and LLM visibility, including why authority, entity associations, consensus…

  • Personal Branding For AI Search

    August 30, 2026 · 47 min

    We talk with Karen Tiber Leland about how AI search changes personal branding, rebranding, and what it takes to stay findable when machines summarize the internet for your customers. We break down how to pick a canonical name, reduce mixed…

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  • Better Conversion Goals In Google Ads

    August 24, 2026 · 46 min

    We get back to paid ads fundamentals and why AI automation only works when we set clear, revenue-connected conversion goals. We share practical ways to define personas, protect lead quality, and build landing pages that help Google Ads…

  • Digital PR For AI Search

    August 17, 2026 · 47 min

    AI watermarking and AI search make third-party trust the new battleground for SEO and brand visibility. Host, Matthew Bertram, talks with Austin Holmes about how digital PR, reviews, and consistent profiles can turn your business into the…

  • When PR Meets SEO

    July 26, 2026 · 55 min

    We dig into how podcasting, digital PR, and SEO now reinforce each other, especially as AI search tools pull answers from trusted third-party sources. We also share practical ways to turn press and interviews into long-term visibility…

  • SEO Works If You Measure The Right Things

    July 20, 2026 · 45 min

    We get brutally honest about why traffic is a vanity metric and how SEO only earns budget when it ties to real business outcomes. We lay out the data and reporting foundation you need to walk into the C-suite with confidence, even when…

  • Traffic Times Conversion Equals Customers

    June 22, 2026 · 55 min

    Join us for a special episode hosted by Geoff Campbell who is standing in for Matt Bertram, we focus on the part of marketing most teams ignore: turning existing traffic into real phone calls, form fills, and sales. We break down a simple…

  • How LLM Search Changes SEO And E-Commerce

    May 31, 2026 · 52 min

    We talk through what “AI visibility” really means and why marketers are racing ahead of the data, even as consumer behavior shifts toward AI search and AI assistants. We connect SEO fundamentals to GEO and agentic commerce so you can take…

  • Bad Data Breaks AI More Than Bad Models

    May 18, 2026 · 1 hr 3 min

    We talk about the real shift happening as AI moves from chatbot to teammate, and why persistent memory is the make or break layer for useful automation. We dig into governance, data hygiene, and practical workflow design so AI output gets…

Full episode archive on Apple Podcasts →

About the show

AI-Driven Visibility. Real-World Impact. Getting found, named and cited by AI search. Running since 2009. Over 5 million downloads. The same question the whole time: what is actually working right now, and what only sounds like it is. Matthew Bertram hosts. He owns and leads EWR Digital in Houston, so none of this is theory. It is what he is seeing in client work every week. The shift is not that buyers use AI. It is that a model now decides which companies get mentioned at all, and most executives cannot see whether theirs is one of them. Ranking was something you could measure. Being named is not, yet, and that gap is where the risk sits. Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday. If you run a marketing team, run a company, or you are building your own name, this one is for you. Because if the models cannot find you, your buyers will not either. The show explains it. EWR Digital does it. Get a free AI visibility audit at ewrdigital.com/ai-visibility-audit, or find more from Matthew at matthewbertram.com.