Health & Fitness

Paint The Edges

by Pre-Script

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Latest episodes

E106: When Attention Becomes the Goal

October 11, 2026 · 53 min

When does the pursuit of attention start to overshadow the reason you built the business in the first place? Mac and Thayer explore this conflict through the return of long-form content, strategic brand and product development, and how…
E105: More Than a Five-Star Review

October 4, 2026 · 50 min

In this episode, Mac and Thayer question what it really means to build a sustainable fitness business in a world where perception can matter as much as performance. They explore reviews, online presence, reputation, and the tension between…
E104: Sets and Reps Don't Think

September 27, 2026 · 49 min

In this episode, Mac and Thayer challenge the idea that good programming comes from simply following a formula. They explore the variables that shape program design, how training must adapt to the individual and the context, and why…
E103: Stop Chasing Relevance

September 20, 2026 · 47 min

Mac and Thayer question what it really takes to build a lasting career in fitness. They explore the intersection of professionalism, personal values, branding, and self-awareness. This episode examines why chasing relevance can come at the…
E102: Culture Is the Program With Josh Horn

September 13, 2026 · 1 hr 4 min

In this episode, Josh Horn joins Mac and Thayer to discuss training, leadership, and what it takes to build a strong coaching culture. They explore trainer development, communication, empathy, performance, and the value of delayed…

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E101: Your Last Session Matters

September 6, 2026 · 44 min

In this episode, Mac and Thayer dive into the nuances of training programming, exploring session-to-session communication, recovery, fatigue accumulation, and effective volume management. Drawing from their athletic backgrounds and…
E100: 100 Episodes of Painting the Edges

August 30, 2026 · 46 min

Celebrating 100 episodes of Paint The Edges, Mac and Thayer reflect on the journey so far, the lessons learned, and the conversations that have shaped the podcast. They discuss the evolution of the fitness industry, the value of community…
E99: Pre-Script® Programming Principles Course Returns

August 23, 2026 · 44 min

In the 99th episode of Paint The Edges, Mac and Thayer dive into the return of the new Pre-Script® Programming Course, exploring adaptable, intention-based programming, long-term roadmapping, and applying principles to real-world coaching…
E98: The S-Tier Problem: Education, Social Media, and Engagement

August 16, 2026 · 45 min

In this episode, we explore the origins of the S-tier ranking system, the current state of education and its relevance to modern industries, and the declining quality of social media content. We also delve into the business side of…
E97: Teaching Beyond the Script

August 9, 2026 · 46 min

Education doesn't happen on slides, it happens in conversation. Mac and Thayer discuss why the most effective coaches and educators rely on curiosity, adaptability, and authentic connection to create learning experiences that extend far…
E96: It Starts Before the First Rep

August 2, 2026 · 47 min

Great shoulder training starts long before the first rep. Mac and Thayer explore the mechanics of scaption, challenging common approaches to shoulder exercise while discussing how assessment, positioning, and movement quality lay the…
E95: The Environment Effect

July 26, 2026 · 46 min

Mac and Thayer reflect on the impact of environment on sleep, recovery, and overall wellness. Using Mac's move to Dubai as a backdrop, they explore healthcare, lifestyle changes, and the habits that support better health and performance…

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About the show

Paint The Edges is a podcast that challenges conventional thinking in fitness and performance. Hosted by industry veterans James Macintosh and James Thayer, each episode explores conversations beyond the mainstream, diving deep into the edges of performance, nutrition, business, and education. The show offers practical insights for coaches, athletes, and anyone passionate about human potential, inspiring listeners to think outside the box and push the limits of what's possible Be sure to follow hosts James Macitosh @coachjamesmac and host James Thayer @thayer2513 on Instagram. For all things education, check out www.pre-script.com.