MediaTalk
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Broadcast, Digital, and CTV: The Battle for Political Ad Revenue in the 2026 US Midterms
October 8, 2026 · 16 minThe 2026 US midterm elections are shaping up to be one of the most consequential cycles in recent history. Americans will head to the polls to vote for House, Senate, gubernatorial, and local candidates, as well as decide on a host of…
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Can Hockey Translate Olympic Gold into NHL Revenue Growth?
October 1, 2026 · 18 minThe 2026–'27 NHL season has become a turning point for hockey in the US. In this episode, "MediaTalk" host Mike Reynolds and S&P Global Market Intelligence Kagan analyst Michael Johnson break down the key moments and business impacts…
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Data Center Debates: Tax Incentives, Emission Increases & Sustainability
September 24, 2026 · 21 minWhat's fueling the explosive growth of AI data centers — and who's paying the price? In this episode of "MediaTalk," S&P Global Market Intelligence reporters Mike Reynolds, Stefan Modrich, and editor Sarah James unpack the critical…
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Beyond the Billion-Dollar Hits: The Surprising Winners and Losers of the Summer Box Office
September 17, 2026 · 18 minThe summer box office delivered a blockbuster performance, generating $4.64 billion domestically — the second-highest total ever. On this episode of "MediaTalk," Mike Reynolds is joined by Kagan Senior Research Analyst Wade Holden and Mac…
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Streaming, Sports and 5G: The Deals Reshaping Global Media
September 10, 2026 · 23 minWhat does the future of global media look like as traditional pay TV declines, streaming matures and sports rights become more valuable than ever? In this episode of "MediaTalk," S&P Global Market Intelligence Kagan analysts examine the…
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How the NFL Is Redefining Sports Media Economics & Team Valuations
September 3, 2026 · 26 minThe 2026-27 NFL season offers a compelling case study in media strategy and valuation growth. The league is accelerating its international footprint, with nine games abroad this season — including its first-ever broadcast from Australia…
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Kickoff Time: What This Season's College Football Shakeups Mean for Media, Money
August 27, 2026 · 25 minCollege football's 2026-'27 season is here — and with it comes a landscape reshaped by realignment, billion-dollar media deals, and mounting legal battles over athlete compensation. In this episode of "MediaTalk," S&P Global Market…
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The Future of Mobile: Satellite Readies its Challenge
August 20, 2026 · 16 minSpaceX's Starlink is making bold moves in the direct-to-device (D2D) arena, but can it really challenge traditional carriers like Verizon, AT&T, and T-Mobile? The latest "MediaTalk" episode dives deep into SpaceX's ambitious plan to build…