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Shell Game
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Invisible Machines podcast by UX Magazine
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Latest episodes
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AI Actives Service Design
October 13, 2026 · 52 minFor twenty-five years, Ben Reason and Lavrans Løvlie have been trying to give services the design quality people already expect from a product. Everybody knows what a designed BMW feels like. Almost nobody loves their bank, their hospital…
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Seth Godin—AI Has a Design Problem
September 22, 2026 · 57 minThree years after The Song of Significance, Seth Godin returns to Invisible Machines on the day his new book arrives, The Knot: Problems Can Be Solved. The compression of his body of work is now a sorting tool. Most stuckness is not a lack…
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What Agentic Orchestration Actually Means
September 3, 2026 · 30 minThe demo works. People start depending on it. Then one morning you have to explain yesterday's decision to someone who wasn't in the room. That is the moment most “agentic” projects discover they were never orchestrated. They were…
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Selling to Machines with Don Scheibenreif
August 20, 2026 · 1 hr 12 minThree years after his first Invisible Machines visit, Don Scheibenreif returns with a sharper read on the trough: everybody knows generative AI, almost nobody has answered what it does to the business model. He led Gartner’s Autonomous…
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Structure Before Features with Evan J. Schwartz
August 6, 2026 · 46 minThere’s a particular kind of exhaustion that hits when you’re building with AI. You’ve got the license. You’ve got the pilot. You’ve got a chat window that generates whatever you ask for. But then comes the wall—the workflow that almost…
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The Pyramid Was Always Wrong: Matthew Barzun on Giving Away Power
July 23, 2026 · 1 hr 9 minMost organizations, and most conversations about AI, default to triangles: who's on top and who's below? Are we the boss of the machines or is it the other way around? Matthew Barzun argues the comfortable shape is a trap and that…
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Knowing Before Doing ft. Sudhir Hasbe
July 9, 2026 · 46 minMost enterprises are under board pressure to deploy AI agents. Sudhir Hasbe argues the harder shift is upstream: you cannot scale intelligence on missing context—and graph databases are how organizational data becomes knowledge agents can…
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The Checklist Your Deck Is Missing ft. Jeff McMillan
June 18, 2026 · 53 minEveryone wants to talk about agents and models. Jeff McMillan, starts where almost nobody else does: the foundation. In this episode, Jeff McMillan, founder of McMillanAI, former Head of Firmwide AI at Morgan Stanley, and advisor on…
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Nuclear Fusion, No Power Lines ft Jonathan Frankle
June 4, 2026 · 35 minMost organizations treat a bigger context window like a cheat code: dump every document in, skip the data work, ship. Jonathan Frankle, Chief AI Scientist at Databricks, says that's still wrong. This is Jonathan's return visit to…
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When Agents Have Wallets, Trust Is Currency
May 21, 2026 · 51 minMastercard's central AI team receives roughly a thousand requests a year from across the organization. A few years ago, most of them were for chatbots. Today, most are for AI agents. Federico Cohen Freue, Executive Vice President of AI &…
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No Strategy Without Vision ft Brian Evergreen | Invisible Machines
May 7, 2026 · 1 hr 4 minMost AI strategies are just a buying plan: literacy workshop → vendor shortlist → adoption scoreboard. Brian Evergreen (Founder of The Future Solving Company, author of Autonomous Transformation) argues that this sequence explains a lot of…
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The Confabulation Machine ft. Evan Ratliff of Shell Game | Invisible Machines Podcast
April 23, 2026 · 57 minIn season one of Shell Game, Evan Ratliff sent a voice AI version of himself out into the world. In season two, he launched a startup staffed entirely by AI agents. What he ended up with was a live experiment in what these systems actually…
About the show
"The enemy of nonsense in AI" | The #1 podcast about agentic AI
Join great conversations with experts about the intersections between AI, product design, technology and business.
The bestselling authors of Age Of Invisible Machines are joined by other luminaries to continue the conversations that began in their book—the first bestseller about agentic AI. With a newly revised and updated Second Edition that hit the shelves in spring of 2025, Robb Wilson (CEO and Co-Founder of OneReach.ai) and Josh Tyson expand their explorations of disruptive technology with fellow AI insiders, experts, and luminaries working in adjacent realms.