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Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations
by Beth Brodovsky
Today: #199 in Government, South Africa on our combined chart.
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Latest episodes
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200 Ways You Are Driving Participation
May 8, 2019 · 28 minAfter five years and 200 episodes, Beth has certainly learned a thing or two (or 200) about participation, such as where it comes from and what it really means. As she turns the final page of the podcast, she reflects on the five…
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Discovering the New Power
April 24, 2019 · 31 minIn today's world of connectedness and social media, movements can take off in the blink of an eye. But, as the guest of this session Jeremy Heimans posits in his book, "it's only a movement if it moves without you." Jeremy, CEO of Purpose…
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Developing Strategy Doesn't Have to Take a Year
April 10, 2019 · 44 minSarah Olivieri joins this session to talk all about strategy. How do you create a strategy everyone is on board with and can follow? And, more importantly, how do you even define strategy? Sarah, founder of PivotGround, and Beth explore…
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Little Wins: Tackling Experimentation One Step at a Time
March 27, 2019 · 35 minWhen it comes to innovation and experimentation, ideas are only half of the challenge. Donna Kastner, founder of Retirepreneur, joins this week's session to explore the other half: implementation. She and Beth delve into experimentation…
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One Creative Campaign, Hundreds of Hyper-Local Storytelling Opportunities
March 13, 2019 · 44 minJeremiah Lane knows the power of putting a face to the name of an organization. After attending a conference, he came back to the Children's Hospital Foundation, where he serves as Communications Director, with an idea that changed how the…
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Finding Great Sources for Content Inside your Team
February 27, 2019 · 37 minAs many organizations can relate, Julia Toepfer knows that it can be hard to generate the amount of content needed to tell your story when you have a small team. Julia, marketing and online engagement manager at National Immigrant Justice…
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Turning Event Givers into Organization Donors
February 13, 2019 · 33 minSay you have a great event that brings in big numbers of participants and donations to your organization. What should you do when the event is over to encourage guests and donors who may have given only to support a certain participant to…
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Detox your Database for Better Conversion
January 30, 2019 · 48 minSegmenting your messaging isn't a new concept—but there are new ways to do it without relying on just demographics. To Amanda Parsons, Associations Coordinator for the Oregon Recreation and Park Association, participation is a spectrum…
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Digivols: The Next Level for Social Media Ambassadors
January 16, 2019 · 45 minEven for an organization as big as the Red Cross, having a team of volunteers with a wide set of skills can make a huge difference — especially today in digital communications and social media. Sara Falconer, director of digital…
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How to Create a Killer Email List
January 2, 2019 · 38 minWhat's the secret to creating a killer email list? Believe it or not: The unsubscribe button. Gregg Banse, Director of Marketing and Business Development at the Lake Champlain Maritime Museum, joins this session to explore why quality is…
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A New View on Content: Pillar Pages and Topic Clusters
December 19, 2018 · 46 minWhat does content mean today? Jackie Lalley, co-founder of Yodelpop, joins this session to talk all things digital communications and content marketing. She and Beth explore the differences between keywords and core topics, and how they…
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Bringing Humor to your Communications and Community
December 5, 2018 · 39 minJanni Snider can always find something humorous in a situation. It's this sense of humor she brings to her role as Director of Creative Strategy for the United Methodist Communications that has led the organization to such campaigns as its…
About the show
Wonder what other organizations are doing to grow that you might not have thought of? Schools, nonprofits and associations have so much in common when it comes to attracting the right people, keeping them excited to be there and inspiring them to give back. From branding strategies to marketing programs and fundraising communications, organizations of all sizes are trying new ways to inspire action. In Driving Participation, Beth Brodovsky talks with marketers, fundraisers and consultants, exploring what what's working to get people to show up, stick around and give back.