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Coffees & Content | Marketing, Social Media & Digital Strategy Podcast

by Loren Tomlinson | The Social Collective, Marketing & Social Media

Chart positions today · South Africa

Not on the South Africa charts we track today.

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Latest episodes

  • Your Competitors Can Copy Everything ... Except This with Britt Austin

    October 3, 2026 · 49 min

    Your competitors can copy your product, your pricing, your website and your content. There's one thing they'll never be able to copy, and most small businesses aren't using it. This week I'm joined by Britt Austin, founder of State of…

  • "Going Viral Is the Easy Part" - Live Panel From The Social Summit

    September 27, 2026 · 52 min

    Grab that morning cup of coffee, because this one's a little different, it's live from The Social Summit Sydney. I got to host the final panel of the day, Viral by Design: Building Brands That Break Through, with three women who've each…

  • What Australia's Top Brands Know About Going Viral

    September 19, 2026 · 28 min

    Just back from Sydney, recording this two days out from The Social Summit while it's all still fresh. Audio only this week, and it's the honest download. We flew over, took the signage, the cameras and the mics, hosted the networking…

  • When Things Get Quiet, STOP Comparing Your Business!

    September 13, 2026 · 31 min

    Leads slow down. Proposals stall. And we start convincing ourselves that our whole strategy is broken. In the first ever episode recorded at TSC Studios, I'm unpacking what's really happening when business feels quiet, and why our instinct…

  • You Don't Need a Unicorn! How to Know What Marketing Help You Actually Need

    September 5, 2026 · 28 min

    Every founder and marketing manager I talk to hits the same wall eventually. It's not budget. It's not trust. It's not even whether outsourcing is the right call. It's simply not knowing what's actually missing before they go and hire. In…

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  • The Questions Everyone's Actually Asking About AI

    August 30, 2026 · 42 min

    We opened the floor at our Cocktails and Conversations event and let a room full of business owners ask the panel anything. What came out was way more honest than we expected. This week's episode is that Q&A, in full. What's…

  • 603: Live From Cocktails & Conversations: The AI Panel

    August 22, 2026 · 34 min

    It's finally here. The Cocktails & Conversations panel, live and recorded, is Part 1 of a two part drop, and it's everything you were in the room for or heard about after. Karrina Mountfort (The AI Assembly) and Angela March (Brainchild)…

  • 602: Why In-Person Events Are Your Best Marketing Move

    August 16, 2026 · 20 min

    Fresh off hosting our own event this week, I'm talking through something I think gets dismissed way too often: showing up in person. In this episode: Why in-person is having a real comeback, and why that's not nostalgiaThe four ways we…

  • 601: Why Coffees & Content Is Back (And What Changed)

    August 8, 2026 · 19 min

    We're back on the mic after a couple of weeks away, and there's a reason for the hiatus, plus a name change we need to talk about. This episode is the full story behind why the show has gone back to Coffees & Content, and what's actually…

  • From Face-to-Face to Follow Up - Recorded live at the NZ Winter Gift Fairs, Christchurch

    July 21, 2026 · 29 min

    In this episode, Loren shares the talk she gave at the NZ Winter Gift Fairs in Christchurch on how to keep sales coming in after customers walk away from your stall. She breaks down the three things your marketing needs (visibility…

  • Why Your AI Content Sounds Like Everyone Else's (And How to Fix It)

    July 14, 2026 · 26 min

    I was recently asked to come back and speak to a room of NZIE students about AI marketing, and I didn't hold back. This one's a proper look inside how we actually use AI at The Social Collective, not the highlight reel version. What's…

  • I Didn't Open a Studio for the Reason You Think

    July 7, 2026 · 15 min

    The secret's finally out, TSC Studios is open. But this episode isn't really about the studio. It's about the problem it solved, and why that same problem is probably quietly stalling your marketing too. I walk through the real decision…

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About the show

Coffees & Content | What's Actually Working in Marketing Right Now If you want straight-to-the-point marketing insights you can actually use, you're in the right place. Hosted by Loren Tomlinson, founder of The Social Collective, international speaker, and social media strategist. Loren and her team run marketing every week for service businesses across NZ and Australia. The ads, the content, the email, all of it. This podcast is where they report back. Coffees & Content covers what's working right now, what's changed, and what they'd do differently, straight from inside the accounts. Expect real talk on the digital space, the strategies delivering results this week, and honest conversations about what it actually takes to make marketing perform. No fluff. No textbook advice. Just the stuff that matters, from people doing the job in real time. Grab a coffee, hit play, and let's get into it. 🎙️ Presented by The Social Collective. Follow & connect: @loren.thesocialcollective