Technology

Media and the Machine

by Rob Kelly

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Latest episodes

Ex-Palantir Vet: Your AI Problem Is Really a Data Problem

October 8, 2026 · 30 min

My guest today is Ben Amor, co-founder and CTO of DealSage, a startup focused on making enterprise companies AI-native. At DealSage, Ben’s already used hundreds of billions of tokens across OpenAI, Google, and Anthropic. And he’s bringing…
How Publishers Can Win When AI Replaces the Click

September 30, 2026 · 42 min

This week’s episode is a little different -- because I’m the guest! I was honored to appear on The Media Copilot podcast, hosted by Pete Pachal. Pete has spent more than two decades in tech and media, including senior roles at CoinDesk…
Publishers Block Just 22% of AI Bots. Here’s What They’re Missing

September 18, 2026 · 34 min

My guest today is Gavin King, founder and CEO of Known Agents. He was a software engineering manager for Meta’s Instragram for 7 years before that. This man lives and breathes AI bot traffic Gavin and I dig into a remarkable shift…
How Sam Altman Gets Power Without Looking Like He's Grabbing It

September 4, 2026 · 33 min

The Optimist: Sam Altman, OpenAI, and the Race to Invent the Future by Keach Hagey is one of the best windows I’ve found into the human being behind OpenAI. Hagey, a Wall Street Journal reporter, conducted more than 250 interviews with…
Anthropic Is Watermarking AI Content. Publishers Need the Other Half.

August 25, 2026 · 30 min

My guest today is Erik Svilich, the CEO of Encypher, a technology company that lets you prove who created a piece of content — and whether AI made it, changed it, or took it. The tech is called C2PA -- think of it as a nutrition label for…

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OpenAI Should Pay Studio Ghibli $20M/Year — And AI SEO Should Die

August 10, 2026 · 40 min

My guest today is Eric Burgess, CEO of Credtent, a Public Benefit Corporation devoted to getting creators paid by AI. He's also a professional game designer. I loved Eric’s critical thinking on things we covered such as: • Why OpenAI…
How to Find the Right AI Buyers for Your Content

July 24, 2026 · 25 min

My guest today is Dan Steiny, who advises content companies on AI deals. Dan has spent nearly 25 years in licensing, including leading content partnerships at SoundHound AI. Today, he helps content and data companies figure out which AI…
Ex-Agency Pro Warns: 90% Marketing Cuts, Then an OpenAI Bailout

July 15, 2026 · 33 min

My guest today is CJ Chilvers, who went independent after parting ways with Studio North, a marketing agency. CJ’s my first return guest. He was on episode #3, “The AI Content Strategist Big Tech Calls First” where he warned that the AI…
How AI Finally Made Him a Founder

July 7, 2026 · 35 min

My guest today is Noah Levin. After years of suffering from what he calls quote “founder envy,” he finally took the plunge to become a founder. In less than 5 months of using AI, he quit his full-time job and launched his business, Serious…
Demis Hassabis: How the Google DeepMind CEO Thinks

June 26, 2026 · 1 hr 28 min

In this episode, I profile Demis Hassabis, the CEO of Google DeepMind. Demis's mission is to build AGI—artificial general intelligence—and use it to solve science's biggest mysteries. I do so through what I believe is the most…
Buddhism, Bots & Billionaires

June 6, 2026 · 45 min

My guest today is David Perlman. David has a PhD in Neuroscience and Meditation, and he’s an expert in misinformation. He’s got an unusual background observing leaders up close — from the Dalai Lama to Jack Dorsey. And it was at Twitter…
This AI Company Has Paid Out $20M to Content Owners

May 26, 2026 · 41 min

Marty Pesis is co-founder and CEO of Troveo. Troveo helps content and data owners license their video, audio, and text to top AI models like OpenAI, Google Gemini, Anthropic – and AI Unicorn startups too.. Marty says he may have the…

Full episode archive on Apple Podcasts →

About the show

AI is the biggest technology shift of our lifetime. This show is about how to profit from it together. Each week I talk with the founders and CEOs closest to AI and Content, the ones figuring this out in real time. I’m also building an AI content business myself and share the lessons I learn along the way. WHAT WE COVER The Titans -- How companies like OpenAI, Anthropic, Google, Meta, and xAI are moving, and why their decisions matter. The Incumbents -- How content giants like Disney, News Corp, Universal Music Group, and Reddit are responding to AI, and what it means for creators and publishers. The Playbook -- Real lessons on AI business models, content strategy, creativity, IP licensing, distribution, and getting paid. Family & Our Future -- Every episode ends with me asking my guest what AI means for our jobs, our families, and the next generation. ABOUT YOUR HOST Rob Kelly has interviewed Steve Jobs and Bill Gates, helped pioneer early web content licensing, and built multiple companies with more than $100 million in total sales. His work has appeared on CNBC, CNN, TIME, and Entrepreneur. Thanks! -Rob Kelly