Business

Inside Media Relations

by Jack Murray

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Latest episodes

The power of podcasts - building audiences, trust, and influence.

September 28, 2026 · 1 hr 8 min

In this episode of Inside Media Relations, Jack Murray and Patrick Haughey explore the power of podcasts to build audiences, establish authority and create lasting trust. Drawing on a career spanning local radio, The Last Word on Today FM…
Episode 7 - The National Ploughing Championships

September 17, 2026 · 24 min

In this special episode of Inside Media Relations, Jack Murray heads to the National Ploughing Championships to explore how journalists, media organisations and communications teams connect with rural audiences. With almost a quarter of a…
Episode 6 - Media Relations: Future Shock — Are You Ready for What's Coming?

August 27, 2026 · 38 min

In this episode of Inside Media Relations, Jack Murray meets with Laura Wall, CEO of the PRII and Sarah Robinson, MediaHQ Research and HR Executive to explore how media relations is changing — and what PR teams need to do to keep up…
Episode 5 - The News Finds You: The Changing Rules of Audience Building

July 9, 2026 · 50 min

In this episode of Inside Media Relations, Jack Murray and Richard Chambers explore how PR and journalism are adapting as audiences increasingly discover news through social media rather than traditional channels. As journalists build…
Episode 4 - The First Answer: Why AI Is Changing the Value of Earned Media

June 18, 2026 · 43 min

In this episode of Inside Media Relations, Jack Murray and Johnny Bentwood explore how AI is changing the way people discover information — and what that means for public relations. As audiences increasingly turn to AI tools for answers…

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Episode 3 - Being the Voice: The Decisions, Pressure and Judgement of a Spokesperson

June 4, 2026 · 54 min

In this episode of Inside Media Relations, Jack Murray explores what it actually takes to be a spokesperson in today's media environment. Moving beyond soundbites and prepared lines, the conversation focuses on the reality of the role…
Episode 2 - The Story that Lands

April 29, 2026 · 37 min

In this episode of Inside Media Relations, Jack Murray sits down with two experienced PR professionals to explore what truly makes a story land — whether it's proactively pitched, strategically released, offered as an exclusive or…
Episode 1 – Timing Is Everything: How News Cycles Really Work

April 15, 2026 · 40 min

In this episode of Inside Media Relations, Jack Murray speaks with two experienced PR professionals about the often underestimated role of timing in determining whether a story gains traction or gets lost. Moving beyond the idea that a…

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About the show

Welcome to Inside Media Relations — a podcast for anyone serious about getting their story in front of the right audience. In each episode, we explore the real decisions that shape whether a story gets opened, ignored, or covered. We speak to PR professionals, communications leaders, industry experts, and in-house teams — people who have been in the room when it mattered — who navigate the news cycle every day. If you work in PR, communications, or media — this is for you. Inside Media Relations. No theory. Just what's happening on the front line.